IN BRIEF: THG signs licencing deal with Greencore for protein foods
THG PLC - Manchester, England-based online retailer of sports nutrition and beauty products - THG signs a licensing agreement with convenience food maker Greencore Group PLC for its Myprotein sports nutrition division. Greencore will introduce a new range of Myprotein branded food-on-the-go items, including protein-enriched salads and wraps. The products will be available in the supermarkets and convenience stores of J Sainsbury PLC. THG says the collaboration forms part of Myprotein's strategy to growth its offline and licensing business, particularly outside the gym and home. Read More