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Director/PDMR Shareholding

21st May 2026 11:46

RNS Number : 3089F
Mission Group PLC (The)
21 May 2026
 

21 May 2026

The Mission Group plc

("MISSION" the "Company" or the "Group")

 

DIRECTOR/PDMR SHAREHOLDINGS

 

The MISSION Group plc (AIM: TMG) the Brand Performance Group, comprising of digital marketing and specialist communications Agencies, has been notified of the following dealings in the Company's ordinary shares of 10p each ("Ordinary Shares"):

 

· On 19 May 2026, David Zwirn, a person closely associated with Claudine Collins, Non-Executive Director, purchased 144,000 Ordinary Shares at a price of 13.99p per Ordinary Share.

· On 20 May 2026, Jon Kempster, Non-Executive Director, purchased 68,852 Ordinary Shares at a price of 15.26p per Ordinary Share. His beneficial holding is 68,852 Ordinary Shares.

· On 21 May 2026, Claudine Collins, Non-Executive Director, purchased 87,793 Ordinary Shares at a price of 17p per Ordinary Share. Her beneficial holding including those Ordinary Shares held by persons closely associated with her is 231,793 Ordinary Shares; and

· On 21 May 2026, John Carey, Chief Executive Officer, purchased 175,587 Ordinary Shares at a price of 17p per Ordinary Share. His beneficial holding is 200,587 Ordinary Shares.

 

ENQUIRIES:  

 

John Carey, Chief Executive Officer

Giles Lee, Chief Financial Officer

Via Houston

The MISSION Group plc

Simon Bridges/Andrew Potts/Harry Rees

Canaccord Genuity Limited

(Financial Adviser, Nominated Adviser and Broker)

020 7523 8000

Peter Tracey

Blackdown Partners Limited

(Financial Adviser)

020 3807 8484

Kate Hoare/Charlie Barker/India Spencer

0204 529 0549 

E: [email protected]

Houston PR

 

 

NOTES TO EDITORS  

The MISSION Group Plc. is the Alternative Group for Ambitious Brands.

 

Delivering measurable, results-driven campaigns as the preferred creative partner for real business growth. We offer top-tier agencies, strategic specialisms and global reach delivering outstanding performance for brands. We call it Work That Counts™ www.themission.co.uk 

 

 

 

 

 

Further information is provided below in accordance with Article 19(3) of the UK Market Abuse Regulation No 596/2014:

1

 

Details of the person discharging managerial responsibilities / person closely associated

 

a)

 

Name

 

David Zwirn

2

 

Reason for the notification

 

a)

 

Position/status

 

Person closely associated with Claudine Collins, Non-Executive Director

b)

 

Initial notification /Amendment

 

Initial

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

 

a)

 

Name

 

The MISSION Group plc

b)

 

LEI

 

213800L567CF3Z6GPZ03

 

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted.

 

a)

 

Description of the financial instrument, type of instrument

 

Identification code

Ordinary shares of 10 pence each

 

 

ISIN: GB00B11FD453

 

b)

 

Nature of the transaction

 

Purchase of ordinary shares

c)

 

Price(s) and volume(s)

 

 

 

Price(s)

Volume(s)

 

13.99p

144,000 shares

d)

 

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

N/A - single transaction

e)

 

Date of the transaction

 

19 May 2026

f)

 

Place of the transaction

London Stock Exchange, AIM

 

 

 

1

 

Details of the person discharging managerial responsibilities / person closely associated

 

a)

 

Name

 

Jon Kempster

2

 

Reason for the notification

 

a)

 

Position/status

 

Non-Executive Director

b)

 

Initial notification /Amendment

 

Initial

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

 

a)

 

Name

 

The MISSION Group plc

b)

 

LEI

 

213800L567CF3Z6GPZ03

 

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted.

 

a)

 

Description of the financial instrument, type of instrument

 

Identification code

Ordinary shares of 10 pence each

 

 

ISIN: GB00B11FD453

 

b)

 

Nature of the transaction

 

Purchase of ordinary shares

c)

 

Price(s) and volume(s)

 

 

 

Price(s)

Volume(s)

 

15.26p

68,852 shares

d)

 

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

N/A - single transaction

e)

 

Date of the transaction

 

20 May 2026

f)

 

Place of the transaction

London Stock Exchange, AIM

 

 

 

1

 

Details of the person discharging managerial responsibilities / person closely associated

 

a)

 

Name

 

Claudine Collins

2

 

Reason for the notification

 

a)

 

Position/status

 

Non-Executive Director

b)

 

Initial notification /Amendment

 

Initial

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

 

a)

 

Name

 

The MISSION Group plc

b)

 

LEI

 

213800L567CF3Z6GPZ03

 

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted.

 

a)

 

Description of the financial instrument, type of instrument

 

Identification code

Ordinary shares of 10 pence each

 

 

ISIN: GB00B11FD453

 

b)

 

Nature of the transaction

 

Purchase of ordinary shares

c)

 

Price(s) and volume(s)

 

 

 

Price(s)

Volume(s)

 

17p

87,793 shares

d)

 

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

N/A - single transaction

e)

 

Date of the transaction

 

21 May 2026

f)

 

Place of the transaction

London Stock Exchange, AIM

 

 

 

1

 

Details of the person discharging managerial responsibilities / person closely associated

 

a)

 

Name

 

John Carey

2

 

Reason for the notification

 

a)

 

Position/status

 

Group Chief Executive Officer

b)

 

Initial notification /Amendment

 

Initial

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

 

a)

 

Name

 

The MISSION Group plc

b)

 

LEI

 

213800L567CF3Z6GPZ03

 

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted.

 

a)

 

Description of the financial instrument, type of instrument

 

Identification code

Ordinary shares of 10 pence each

 

 

ISIN: GB00B11FD453

 

b)

 

Nature of the transaction

 

Purchase of ordinary shares

c)

 

Price(s) and volume(s)

 

 

 

Price(s)

Volume(s)

 

17p

 175,587 shares

d)

 

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

N/A - single transaction

e)

 

Date of the transaction

 

21 May 2026

f)

 

Place of the transaction

London Stock Exchange, AIM

 

 

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END
 
 
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