Zinc Unveils Global Visit Qatar Campaign

2 December 2025

Zinc Media Group plc

("Zinc" or the "Group")

Zinc Media Group unveils global Visit Qatar campaign fronted by David Beckham

Zinc Media Group plc (AIM: ZIN), the award-winning television, brand and audio production group, announces the delivery of a major new global campaign for Visit Qatar, the country's flagship tourism body - a significant international commission showcasing Zinc's ability to produce world-class content for high-profile global brands.

The campaign was conceived and produced by The Edge, Zinc's Qatar-based business, underscoring the Group's long-term commitment to the Middle East as a key strategic pillar for growth.

Drawing on the region's creative and production talent, The Edge was appointed as Visit Qatar's creative production partner to deliver a visually striking, cinematic TV commercial designed to inspire travel and reinforce Qatar's position as the region's leading destination for entertainment, sport, and culture.

Featuring David Beckham, Ons Jabeur, Sir Mo Farah, Hande Erçel, Chef Nobu, and Anirudh, the film celebrates Qatar's diversity of experiences and serves as the centrepiece of a global media campaign spanning cinema, television, and digital platforms - including Netflix, major international broadcasters, and social media networks.

This commission highlights Zinc Media Group's position as a trusted partner for global campaigns of scale and ambition, combining creative excellence, international reach, and a growing network of world-class talent across the Middle East and beyond.

Watch the film here

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About Zinc Media Group

Zinc Media Group plc is a leading television production and content creation group. Its award-winning and critically acclaimed television labels include Atomic, Brook Lapping, Electric Violet, Raw Cut, Rex, Red Sauce, Supercollider, Tern Television, Tomas TV, and Bumblebee Post Production. Together, they produce premium programming across a wide range of factual genres for UK and international broadcasters.

The Group's commercial content division comprises The Edge Picture Company, one of the UK's largest and most awarded brand film specialists, and Zinc Audio, a leader in podcast and radio production. The Group also operates Zinc Distribution, representing content from across the Group's production labels to audiences worldwide.

For further information, please visit www.zincmedia.com.