Visual Insight System: Contract Win

01 April 2019

Big Sofa Technologies Group plc

("Big Sofa Technologies" or the "Company")

Visual Insight System: contract win with a global clothing brand

3-month project to capture and analyse real behaviour for a global clothing brand

Big Sofa Technologies (AIM:BST), a video analytics provider to the global insight and analytics industries, has been awarded an initial project worth approximately $250,000 by a global clothing manufacturer and retailer. The project is expected to be completed by the end of June and is the first that the Company will undertake with this blue-chip brand client since securing a global master services agreement, announced last month.

The project will utilise the Company's Visual Insight System - its proprietary, dynamic, interactive platform for knowledge sharing, data re-mining and cross-discipline collaboration and connection. The project involves mobile data capture from consumers across the world, and automated classification and analysis of the data using AI. The client will also have access to the secure platform to perform further analysis of the video data and to create video playlists to connect global stakeholders to a shared view of key customer groups.

Kirsty Fuller, Chief Executive Officer of Big Sofa Technologies, commented: 

"In the Final Results Announcement last month, I outlined the three pillars to Big Sofa Technologies' strategic roadmap, including Visual Insight System delivery to end clients. Since then, we have agreed service agreements with a number of new clients as the first step towards executing one of the Company's strategic objectives: to build on our direct-to-client successes. This contract win marks the first material contract with this global clothing brand since securing a mater service agreement with them last month and marks further progress against the strategic goals that we set earlier in the year."

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About Big Sofa Technologies Group plc

Big Sofa Technologies is an insight-led technology company. The design and development of our technology has been guided by expert understanding of the insight and analytics industries and the needs, pressures and business questions of the clients they serve.

We uncover and analyse new-to-the-industry behavioural data sets in video, enabled by the power of our pioneering data capture and platform technology. We are innovating both in how video-led projects and programmes are designed and in how the data is analysed, showcased, embedded and re-mined.

Our software platform collates, analyses and organises large volumes of raw/unstructured video enabling our clients, which include leading market research and data companies and major household brands, to perform detailed and sophisticated consumer insight analysis and make genuine use of video content.

Big Sofa Technologies' shares are admitted to trading on the London Stock Exchange's AIM market under the ticker BST.L.

To find out more, visit www.bigsofatech.com

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