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US High Tech Publishing Statistics: December 2004

25th Jan 2005 07:04

For immediate release 25th January 2005 UNITED BUSINESS MEDIA US High Tech Publishing Statistics: December 2004 SummaryMonth of December 2004The business information market serving the technology industry, measured interms of advertising page volumes, decreased by 6.0% in the month of Decembercompared to December 2003. CMP Media's continuing technology publicationsrecorded a 3.3% decrease against December 2003.CMP Media's market share, compared to 2003, increased - its continuing titlesheld a share of 24.6% in December 2004 up from 23.9% in December 2003.Calendar Year to DecemberThe market decreased by 5.9% compared to the year to December 2003. CMP'scontinuing titles, in the year to December 2004, recorded a 3.9% decrease inadvertising page volumes against the year to December 2003.Market share of CMP Media's continuing titles year to date was 26.9% up from26.4% in the prior year period.MARKET SEGMENT - ADVERTISING PAGE VOLUMESMONTH OF December 2004 2004 2003 2004 2003 Change Market Market 04 vs 03 Share Share Pages Pages % % % CMP Media Continuing 1,222 1,264 -3.3% 24.6% 23.9% Discontinued 0 94 0.0% 1.8% CMP Media Total 1,222 1,358 -10.0% 24.6% 25.7% Whole Market Continuing 4,976 5,202 -4.3% 100.0% 98.2% B2B Tech 4,316 4,526 -4.6% 86.7% 85.4%Publications General Business 660 676 -2.4% 13.3% 12.8% Discontinued 0 94 0.0% 1.8% Total Market 4,976 5,296 -6.0% 100.0% 100.0%MAJOR CMP TITLES December 2004 YTD December 2004 +/- Pages % Change +/- Pages % Change Information Week -45.6 -25.1 -11.8 -0.5 EE Times -39.1 -17.0 -80.7 -2.5 Dr Dobb's -0.8 -2.1 -68.2 -11.8 Network Computing -2.8 -2.9 -127.9 -7.8 Network Magazine +17.8 +56.3 -91.4 -17.0 CRN -23.2 -11.1 -294.4 -10.8 VAR Business -7.2 -6.9 -78.8 -5.2 CALENDAR YEAR TO December 2004 2004 2003 2004 2003 Change Market Market 04 vs 03 Share Share Pages Pages % % % CMP Media Continuing 17,828 18,551 -3.9% 26.9% 26.4% Discontinued 66 1,759 0.1% 2.5% CMP Media Total 17,894 20,310 -11.9% 27.0% 28.9% Whole Market Continuing 66,093 68,200 -3.1% 99.9% 97.0% B2B Tech 59,410 61,170 -2.9% 89.8% 87.0%Publications General Business 6,683 7,030 -4.9% 10.1% 10.0% Discontinued 66 2,079 0.1% 3.0% Total Market 66,159 70,279 -5.9% 100.0% 100.0% Source - IMS: Auditor -Ends- For further information, please contact:Michael Waring United Business Media 020 7921 5031 Colin Browne The Maitland Consultancy 020 7379 5151 Notes to Editors:CMP MEDIA LLCCMP Media LLC (www.cmp.com) is a leading integrated media company providingessential information and marketing services to the entire technology spectrum-- the builders, sellers and users of technology worldwide. Capitalising on itseditorial strength, CMP is uniquely positioned to offer marketerscomprehensive, integrated media solutions tailored to meet their individualneeds. Its diverse products and services include newspapers, magazines,Internet products, research, direct marketing services, education and training,trade shows and conferences, and custom publishing.BASIS OF COMPILATION OF STATISTICSThe statistics, which are the main subject of today's release, areindependently compiled by IMS/Auditor. The basis of compilation includes: * pages are hand counted * supplement ads are counted if in over 50% of circulation * house ads are not counted * inserts are counted if bound in publication * the database will continually be updated as more accurate information arrives All CMP High Tech publications are tracked. CMP determines the competitive setof publishing titles which are measured on its behalf by IMS Auditor andperiodically adjusts the population to ensure that it is properlyrepresentative of the changing US business technology advertising market inwhich CMP competes.Note: that these statistics represent only total advertising page volumes ascounted above, they do not represent paid advertising page volumes nor do theyshow the revenue yields which the operators in these market segments haveachieved.This press release includes statements which are not historical facts and areconsidered "forward-looking" within the meaning of Section 27 of the SecuritiesAct of 1933, as amended. These forward-looking statements reflect UBM's currentviews about future events, business and growth strategy and financialperformance. These forward-looking statements are identified by their use ofterms and phrases such as "believe," "expect," "plan," "anticipate," "ontarget" and similar expressions identifying forward-looking statements.Investors should not rely on forward-looking statements because they aresubject to a variety of risks, uncertainties and other factors that could causeactual results to differ materially from UBM's expectations. UBM expressly doesnot undertake any duty to update forward-looking statements. Management doesnot attempt to update forecasts unless conditions materially change.END

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