Update on Sale Process

THIS ANNOUNCEMENT AND THE INFORMATION CONTAINED IN IT IS NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN WHOLE OR IN PART, IN OR INTO THE UNITED STATES, AUSTRALIA, CANADA, JAPAN AND SOUTH AFRICA AND SHOULD NOT BE DISTRIBUTED IN, FORWARDED TO OR TRANSMITTED INTO ANY JURISDICTION WHERE TO DO SO MIGHT CONSTITUTE A VIOLATION OF LOCAL APPLICABLE SECURITIES LAWS OR REGULATIONS.

13 September 2012

JJB Sports plc

("JJB" or the "Company" or, together with its subsidiaries, the "Group")

Update on Sale Process

As announced on 30 August 2012, JJB has invited offers to support further investment in the Company, which is most likely to involve a sale of the Company or its assets. Following that announcement, a number of parties have submitted offers to acquire the whole or substantially all of the business and assets of the Group. JJB continues to hold discussions with a number of parties but it is unlikely that any value will be attributable to the ordinary shares.

A further announcement will be made in due course.

A copy of the announcement will appear on the Company's corporate website, www.jjbcorporate.co.uk. The content of the website referred to in this announcement is not incorporated into and does not form part of this announcement.