11th Feb 2015 07:00
HomeServe plc
Trading Update
HomeServe plc, the international home emergency business, today publishes a trading update for the period from 1 October 2014.
The business is trading in line with our expectations. The UK business continues to make progress with solid marketing and retention performance in the period. Our International businesses continue to deliver growth in customer numbers and secure additional affinity partnerships.
UK
As planned, we increased our marketing activity this period and the performance to date gives us confidence that we will achieve our target of 0.3m gross new customers in FY15. This marketing performance combined with an expected 82% retention rate means we are on track to close the year with at least 2m customers.
International Businesses
Our established International businesses continue to grow their customer numbers and are performing as expected.
In the USA, we continue to achieve good customer number growth. Following the signing of AARP in November 2014, we commenced marketing at the beginning of January 2015. At this stage it is too early to assess response rates, however we will provide an update with our full year results. We have also seen ongoing momentum in the development of our prospects pipeline with potential agreements at all stages of the process. During the period we have signed three new affinity partners that provide services to 0.2m households.
In France, we have increased our marketing activity as planned and have maintained a retention rate of 89%. We continue discussions with potential new affinity partners.
In Spain we continue to acquire customers with our partner Endesa. In Italy, customer numbers increased during the period and we continue to conduct test activity in Germany.
Capital Structure
Our balance sheet remains strong and the business continues to be cash generative. Net debt as at 31 December 2014 was £79m. As indicated previously we intend to adjust the capital structure in order to achieve leverage in the range 1.0-1.5x Adjusted EBITDA. We will provide further information with our preliminary results on 19 May 2015.
Enquiries
HomeServe plc
Richard Harpin, Group Chief Executive
Johnathan Ford, Chief Financial Officer
Linda Hardy, Investor Relations Director Tel: 01922 427 997
Tulchan Group
Christian Cowley Tel: 0207 353 4200
Martin Robinson
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