10th Mar 2006 10:05
Tangent Communications PLC10 March 2006 Tangent Communications PLC Tangent build on line promotional system for National School of Government •Tangent won competitive tender to build on line system •National School of Government to use Tangents proprietary ToolKit system to generate dynamic templates to form complex customised and personalised direct mail pieces The National School of Government, part of the Cabinet Office, is the centre ofexcellence for learning and development in the public sector. It designs anddelivers bespoke learning and development solutions to meet individual andorganisational needs. Tangent have successfully created an on line solution to match the detailedcustomer brief and are now supporting the client in rolling out the system tothe 200 potential users. Key features that Tangent have delivered are •An authorisation process enabling end users to create customised promotional mail for central marketing to approve •Central Marketing can research targeted databases and upload to the system to personalise each promotion for maximum effect. •Preset rules to allow fields to be automatically populated with complex information. •Signatures, images and logos automatically pulled in from the user database. Nicholas Green CEO of Tangent said 'This is the first on line win for Tangent inthe public sector and represents a new and exciting sales channel with hugeopportunity. Since winning the tender we have already been invited by otherdepartments to demonstrate our proprietary technology and are enthused about thepotential within the government. Tangent Communications PLC Tangent Communications brings together on line and off line marketing solutionsto deliver customised marketing solutions for companies including Greene Kingand Sainsbury's. The company employs 82 people across two locations, London andCheltenham and is listed on AIM. For more information please contact: Nicholas Green on 0207 553 6600 or [email protected] Tangent Communications PLC This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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