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Search Engine Strategies (SES) Chicago To Feature Jason Calacanis in First and Only Appearance since Netscape Departure

21st Nov 2006 16:35

In his first and only public appearance since stepping down fromNetscape recently, Jason McCabe Calacanis is slated to deliver thekeynote at Search Engine Strategies Chicago 2006, kicking off December4-7, 2006, at the Chicago Hilton. Calacanis is scheduled to speak onTuesday, December 5, at 9:00 a.m. £ As the search industry continues to reinvent itself at breakneckspeed, marketers can make sense of it all at SES, which is hosted byIncisive Media (FTSE: INM). The recent sale of YouTube, click fraudsettlements, and the rise in video search and podcasting are topicsfrom the constantly evolving world of Web search to be aired at thepremier search industry event. £ Chaired and programmed by recognized search authority DannySullivan, SES Chicago offers a forum in which novice and experiencedsearch marketers can learn both by networking with colleagues and bylistening to expert search engine marketers and the search enginesthemselves. SES Chicago '06 promises to be the largest SES Chicagoever with an increase of approximately 75 percent in fully paidattendees compared to the 2005 event. £ The conference, part of the Search Engine Strategies premierglobal series, features over 50 sessions and panels offeringup-to-the-minute advice on the search industry and searchengine-related promotion. £ In addition to Calacanis' keynote, highlights in store at SearchEngine Strategies Chicago '06 include: £ -- Video Search Optimization -- Video search engines that specialize in gathering up your video and making it available to searchers seeking such content. Learn how to make your video more visible in these specialized services. £ -- Meet the Podcast and Audio Search Engines -- Learn about podcast and audio search and pose questions to this panel of representatives from podcast and audio search engines. £ -- Social Search - New for Chicago SES -- Forget the old-school method of using human editors to categorize the web. Instead, search engines are tapping into human knowledge more widely through tagging, click through tracking, search history features and other methods. Learn about the social search revolution that's underway. £ -- 75 Minute Search Abs -- Come spend 75 minutes and we'll give you a bunch of fast, easy tips to pump up your SEO and search marketing. £ -- ClickZ Network (www.clickz.com) Interactive Marketing Track -- Learn about the ads beyond search, social media advertising and more. £ SES Search Training Classes £ SES Search Training Classes on Friday, December 8, are filling upfast. Following overwhelmingly positive feedback from the first everSearch Training classes in San Jose this year, SES has expanded thetraining sessions at Chicago to include four half-day classes and onefull-day class at the Hilton Chicago. These classes are fee-based andcan be taken in addition to the conference or independently. Visithttp://www.searchenginestrategies.com/sew/chicago06/training.html £ This training day was created to provide attendees with guided,hands-on exposure that puts theory into practice in a highlyinteractive environment. The SES Search Training Classes providein-depth training in a small class setting, with instructors readilyaccessible for informal one-on-one or small group discussions. SearchEngine Strategies Chicago provides a unique setting to network withfellow marketers and search engine industry professionals to discussthe trends in search engine marketing. This combination provides ahigh-impact learning environment. £ For full information on Search Engine Strategies Chicago '06 andother conferences in the series, visit www.searchenginestrategies.com. £ About Incisive Interactive Marketing LLC -- A Division of IncisiveMedia PLC £ Incisive Media PLC is a fast-growing specialist businessinformation provider, based in the UK but with offices in NorthAmerica, Hong Kong, India and Mainland China. The company's activitiesare currently built around ten core industry sectors - mortgages;marketing services; financial technology; retail investment; capitalmarkets; risk management; insurance; legal services; private equityand photography. Information is provided via a wide range ofchannels--in print, in person and online. The company is listed on theLondon Stock Exchange (FTSE: INM). £ Incisive Interactive Marketing LLC is the marketing servicesdivision of the company and incorporates leading websites SearchEngine Watch, the ClickZ Network and their associated events seriesincluding Search Engine Strategies. These properties were acquiredfrom Jupiter Media in 2005. Copyright Business Wire 2006

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