Rule 2.10 Announcement

Ladbrokes plc ("Ladbrokes")

Rule 2.10 announcement

Relevant securities in issue

In accordance with Rule 2.10 of the City Code on Takeovers and Mergers, Ladbrokes has 907,804,143 ordinary shares of 28 1/3P each in issue. The International Securities Identification Number ("ISIN") for Ladbrokes is GB00B0ZSH635.

The International Securities Identification Number for the Ladbrokes Shares represented by American Depositary Receipts ("Ladbrokes ADRs") is US5057301013. Each Ladbrokes ADR represents one Ladbrokes Share.