16th Sep 2009 07:00
Mirada Plc Contract Win Providing gaming services to households in Eastern Europe
Mirada plc ("Mirada" or "the Company"), the AIM-quoted interactive media and games group, is pleased to announce a new customer contract win for its Gaming division to provide interactive TV gaming products and services to be delivered in Eastern Europe.
Mirada has entered into an agreement with a media company with activities in Eastern Europe to deliver its Monte Carlo Roulette product to households in Eastern Europe. For confidentiality reasons, the customer has requested at this stage, not to be named.
The agreement will involve building the necessary services and platforms from which to launch multi-player gaming with an `as live' experience for users through utilising a pre-recorded live show which is streamed over the internet. Mirada will develop and be responsible for the complex process of managing multiple players, the on screen video content, as well as production and playout services, which involves transmission of the gaming content and information.
The agreement is set to launch at the end of February 2010 with the contract being for an initial three years. Net revenue for the next 12 months is expected to be 500,000. This deal includes use of Mirada's London-based Wapping Broadcast studio and production facilities to film the bespoke video clips.
This is a significant contract for the Company both in terms of scale of the operation and in terms of global expansion. This is the first contract for Mirada in Eastern Europe and will be an important stepping-stone for further growth and presence within the region.
Jose Luis Vazquez, Chief Executive Officer of Mirada, commented:
"This is an exciting win for Mirada and we are delighted to be expanding our gaming products into the Eastern European market. This being our first contract within the region we are pleased to have been chosen to deliver such a large scale project and to have our expertise in multi-player gaming products and systems recognised.
"We are fulfilling our goals of increasing our presence further afield and oftargeting key growth markets, where the potential for further contracts andrevenue is great as more consumers embrace digital TV and interactiveservices." 16 September 2009Enquiries:Mirada Plc +44 (0) 207 942 7942 Jose Luis Vazquez, CEO Haggie Financial LLP +44 (0) 207 417 8989 Nicholas Nelson/Kathy Boate [email protected] Seymour Pierce Limited +44 (0) 207 107 8000 Chris Howard Notes to Editors:
Mirada creates and manages services which enable consumers to interact with and purchase digital content on television, mobile, online and bespoke devices. Mirada's products and solutions are used worldwide to deliver interactive TV, VOD, multi-player gaming, digital marketing and payment services. Its products and services have been deployed by some of the biggest names in digital media and broadcasting including Disney International TV, Sky, ITV and MTV Networks.
Headquartered in London, Mirada has commercial offices across Europe and Latin America and operates technical centres in the UK and Spain. For more information, please visit www.mirada.tv
vendorRelated Shares:
MIRA.L