Publication of Prospectus

For immediate release 22 September 2010

Dignity Finance PLC (the "Company")

Publication of Prospectus and Implementation of Proposals

£48,650,000 Class A Secured 6.310% Notes due 2023£33,100,000 Class B Secured 8.151% Notes due 2031

(the "Notes")

The above prospectus has today been approved by the Irish Financial Services Regulatory Authority (the "Financial Regulator") and will be published on the websites of the Financial Regulator and the Irish Stock Exchange (the "ISE"). A subscription agreement relating to the Notes has also been entered into today by the Company and The Royal Bank of Scotland plc as Lead Manager.

The Notes are expected to be issued on 27 September 2010 and will be admitted to the Official List of the ISE and admitted to trading on the Main Securities Market of the ISE.

On 26th August 2010, the Company issued a consent solicitation document (the "CSD") to its existing Class A Noteholders pursuant to which it requested the consent of such Class A Noteholders to certain amendments and waivers of the documentation related to the Class A Notes and Class B Notes previously issued (the "Proposals"). By an extraordinary resolution approved at a meeting of the Class A Noteholders on 17 September 2010, the Class A Noteholders voted in favour of the Proposals.

The Company is now pleased to announce that the Transaction Conditions (as defined in the CSD) have been satisfied, and that it intends to implement the Proposals. The Effective Date (for the purposes of the CSD) is therefore 22 September 2010 and the relevant Instruction Fees (as defined in the CSD) will be paid to the relevant Direct Participants in the Clearing Systems within five Business Days of today's date (all in accordance with the terms of the CSD).

For more information

Mike McCollum, Chief Executive

Steve Whittern, Finance Director

Dignity Finance PLC +44 (0) 121 354 1557