7th Nov 2005 07:01
TV Commerce Holdings PLC07 November 2005 TV Commerce Holdings plc "TV Commerce" or the "Company" Launch of Your Destiny USA and Telephony Services in USA TV Commerce (TVC), the AIM listed media and entertainment company, is pleased toannounce it has successfully launched Your Destiny Psychic Television in theUSA. Initially, four 30-minute shows have been produced and are being airedthroughout the USA on National Cable, on channels including InspirationalNetwork, Oxygen and Country Music Television, which alone reaches 67.7 millionsubscribers. The programs will also be aired on 24 major local channels coveringNew York, New York; Denver, Colorado; Las Vegas, Nevada; Detroit, Michigan;Chicago, Illinois; Houston, Texas; and Tampa, Florida. The shows were produced at the Company's UK studios. They are hosted by YasminKhan and Jemma Buckley and feature well known British psychic and medium MelaynStone. It is intended that revenues will be generated via psychic readings sold toviewers on screen and paid for via credit card or premium rate SMS textservices. American viewer's call a freephone number which is then transferred tothe UK were a live operator will take details and arrange for a UK based psychicto give a reading based on the amount of time purchased. The telephonytechnology platform has been provided by our existing UK partner Stream Groupand the service is available 24 hours a day LIVE 85588 Simultaneously with the television launch the Company is also pleased toannounce its entry into American premium rate text market, initially with thepsychic chat format. With immediate effect, cellphone users on Cingular(including AT&T), Verizon, T-Mobile, Nextel and Boost can send a text message toa psychic and receive an answer from a live psychic 24 hours a day withoutusing cable TV. Based on our UK traffic and market analysis the company wouldexpect at least 50,000 new messages per month to be generated. Setting up a USApremium text service has been a complex procedure and has taken over 6 months,and TV Commerce's partners Requestec have successfully overcome many barriers.Starting other services such as text dating in the USA will not require us todevote the same amount of time and resources again. TV Commerce already owns 85588 short code in the UK and now owning the 85588short code in the USA means the company can seamlessly promote the same textcode. Commenting on the USA launch Vince Stanzione CEO stated, "We view the USAas a very important market and our British Psychic Television offering will bewell received and pave the way to future expansion in the USA and outside of theUK. Whilst the UK has been a good testing ground we have some amazingopportunities to use our skills gained in both television and telephony in lessdeveloped markets." For further information, please contact: TV Commerce plcVince Stanzione Tel: +44 (0) 1908 330 747 First City Financial LtdAllan Piper Tel: +44 (0) 20 7436 7486 +44 (0) 7736 064 982 This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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