18th Sep 2007 14:31
TheFranchiseFair.com - virtually the best way to become your own boss.
The World's first free online trade show for those interested in running their
own businesses, opens this week.
The Franchise Fair.com, Europe's first ever online consumer trade show, is to open its virtual doors today. Lasting an entire year, this showcase of the brightest franchising opportunities allows visitors to: browse the trade show floor and enter booths of exhibitors they're interested in, download useful materials and promotional vouchers/gifts, attend live seminars and network in the virtual lounge.
Launched by Daltons Business, the UK's leading website for small business sales, TheFranchiseFair aims to become the `must visit' franchise website of the year.
Commercial cleaning company Jani-King, the 8th largest global franchisor, tops the bill of franchisors from every area of franchising; from sign making to smoothies, chocolate to pet food or even from running your own pub or your own magazine.
The Business Link government advisory service is on hand to provide business advice to attendees, while the Daltons Business team will also be at the fair. The Daltons panel of business experts will provide instant online answers to questions on a range of topics including: money, start-ups, marketing, recruitment and employment law.
Paul Harrington, Digital Content Manager for Daltons, says:
"Using the internet to recruit the franchisees of the future is nothing new, although it hasn't always been the best medium for a transaction as involved as a franchise. Now however we believe we've introduced the optimum solution for franchisor and franchisee alike - the Franchise Fair allows a quick, seamless and interactive transfer of information from franchisor to franchisee and vice-versa, in one convenient interface."
Paul Haworth, MD of Jani-King (GB) Ltd, the show's Platinum Sponsor, says:
"Once again the internet looks to be at the forefront of franchisee recruitment, and Jani-King as a company is very pleased to be involved with this innovative event. We believe that this year long, accessible to all tradeshow will certainly become a potent tool in Jani-King's ongoing franchisee recruitment plans."
The Franchise Fair has been developed by Daltons Business in response to growing levels of interest in the current franchising section on Daltons Business.com.
It runs in a normal internet browser, without the need for any downloads, allowing exhibitors and attendees to interact with each other in real time. Entry is totally free and on registering all attendees are automatically entered into a bumper prize draw of gifts to help them get their franchises off to a flying start. Laptops, PDA phones, Sat Nav devices, Business software, and Annual gym membership are all up for grabs.
The show is intended to appeal to those who are looking to set up their own business, whether or not they've consciously thought about franchising before. The wide range of franchisor booths at the fair will appeal to those who may be: thinking of changing careers, wishing to invest a redundancy payment into a new future, or those who have excelled in their current career and are now looking to break free and become their own boss.
Both attendees, exhibitors and even the environment are winners with this new online fair. Gone are the vast set-up, travel, accommodation, absence and printing costs associated with traditional fairs. Attendees can attend the fair for free, from the convenience of their own home.
The environmental benefits are also significant: with no travel, heating or printing requirements the show has a tiny carbon footprint, and even this has been neutralised by the fairs' partnership with the International Tree Foundation, who have will plant a cluster of five trees in the UK on TheFranchiseFair's behalf. Daltons Business is committed to the same environmental policy that it's parent company CMPi has demonstrated to date; launching real trade shows that are carbon offset, achieving a top 10 London building ranking in recycling efficiency, and by pioneering carbon neutral virtual events.
Notes to editors:
DaltonsBusiness.com is a leading website with the UK's largest database of businesses for sale with over 27,000 businesses currently listed, including franchises, commercial property and businesses abroad.
Daltons Business.com has an average of 3,500,000 page impressions every month. Together with its recently launches sister magazine, Daltons Business, the website offers an essential mix of advice and inspiration for small companies and anyone looking to buy or sell a small firm.
Daltons Business is owned and operated by CMP Information, the UK-headquartered professional media division of United Business Media plc.
Operating internationally, CMPi provides creative professional media solutions to around 20 industry sectors. Its products, including magazines, exhibitions, conferences, awards, information products and websites, are targeted at business professionals across a range of markets; these include Building & Property, Licensed Trade, Travel, Agriculture and Ingredients.
Amongst its well-established brands are industry-leading publications including Building, Travel Trade Gazette, The Publican, Farmers Guardian, and Property Week. It also has a number of exhibitions recognised as the pre-eminent events in their respective market sectors. These include CPhI, The Interiors Event and IFSEC.
CMPi's magazines reach over 780,000 readers directly through subscription and controlled circulation. Each year, over 330,000 business professionals and marketers visit its exhibitions each year. CMPi has approximately 1,000 employees in the UK, US, Asia and Europe and in 2006, generated ‚£170m in revenues.
Press Contact
The Franchise Fair / Daltons Business
Roxanne McMeekanEditor, Daltons BusinessT : 0207 955 3801
UNITED BUSINESS MEDIA PLCRelated Shares:
UBM