27th Nov 2006 07:02
Spiritel PLC27 November 2006 For immediate release 27 November 2006 SPIRITEL PLC ("Spiritel" or "the Company") Launches 118 918 - the directory enquiries service that supports Oxfam Spiritel plc (AIM: STP), the telecommunications company, is pleased to announcethat in partnership with the charity Oxfam it has today launched a uniquedirectory enquiries service from which 9p from every call will be given toOxfam. The enquiries service is priced at the same level as the UK's majordirectory services and uses the number 118 918, with the 9 signifying the 9p percall charitable contribution to Oxfam. Spiritel is rolling out a nationwide campaign urging business and residentialusers to adopt 118 918 as their preferred directory service. In addition, thecampaign urges mobile phone users to store 118 918 in their phones. The directory enquiries market in the UK is estimated at around £180 million ayear - equivalent to around 360 million calls - creating the potential for Oxfamto benefit significantly from the 118 918 service. Alastair Mills, Spiritel's Chief Executive who conceived the idea for theservice, said: "We believe the 118 918 service represents a winning partnershipin which Oxfam has the potential to receive significant new funds; we have thepotential to make a commercial return; and consumers have the opportunity tomake a difference for Oxfam without paying a premium to the price charged bymajor 118 services." Edward Fox, Oxfam's Director of Fundraising, said: "This is a great newopportunity to raise new funds for Oxfam and we urge UK consumers to use 118 918to help us help others." Spiritel acquired rights to the 118 918 number from Ofcom and is using KingstonCommunications, which won the Best 118 Wholesale Provider 2005, as its providerof directory services. Further details about the 118 918 service are availableat the website www.118918.com. For further information please contact: Spiritel plc 020 7160 0100Alastair Mills, Chief Executive Teather & Greenwood 020 7426 9000Sindre Ottesen Buchanan Communications 020 7466 5000Mark CourtMary-Jane Johnson Notes for Editors: About Spiritel plc Spiritel plc (AIM: STP) is a telecommunications group that joined the AIM marketof the London Stock Exchange in July 2004. We have multiple routes to market forour products and services, which include a range of both traditional andemerging telecoms technologies. Spiritel's client base includes corporate,wholesale and retail customers served directly through our value added resellerdivision Spiritel Retail, via web portals and through independent resellers. For further information please visit www.spiritelplc.com About Oxfam Oxfam is a campaigning, development and aid organisation working in over 100countries around the world. Funds raised through the 118 918 directory servicesnumber will come into Oxfam as unrestricted funds. This means using the moneywhere it is needed most. This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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