Notice of AGM

Sunplus Board of Directors Announces Annual General Meeting 2012

Issued on: 2012.03.21

Hsinchu Science Park, Taiwan, March 21st, 2012 - Sunplus Technology Co., Ltd. ("Sunplus" or "the Company") (TAIEX: 2401, LSE: SUPD) today held a meeting of the Board of Directors and Supervisors, at which the Board set the date for the Annual General Meeting and drafted the summary of the proposals. The brief summary of the proposals is as follows:

I. Report Items:

(1) 2011 Business Report

(2) Supervisor's Report

(3) The Report on Impairment Loss of Assets

II. Acknowledgements:

(1) 2011 Business Report and Financial Statement

(2) Appropriation of 2011 Losses

III. Proposal & Discussions :

(1) To Amend the "Article of Incorporation"

(2) To Amend the "Procedures for the Acquisition or Disposal of Assets"

(3) To Amend the "Operational Procedures for Loaning Funds to Others"

(4) To Amend the "Procedure of Engaging in Derivatives Trading"

(5) To Elect new Directors and Supervisors for the 9th Term

(6) To Lift the Ban to Directors against Joining Competitors

The 2012 Sunplus Annual Shareholders' Meeting will be held in Room 205 of Science Park Life Hub, No.1, Industrial East Road 2, Hsinchu Science Park, Taiwan at 9:00 AM, on Monday, June 18th, 2012.

Invitations to the shareholders will be sent 30 days prior to the date of the shareholders' meeting by mail. The shareholders' register shall be closed for registration of transfer from April 20th, 2012 through June 18th, 2012

About Sunplus

Sunplus Technology Co., Ltd., established in 1990, is a leading provider of multimedia IC solutions to home entertainment platforms for DVD players, Set-Top-Boxes, LCD TVs and Digital TVs and upcoming high definition home entertainment products such as BD players, HD Set-Top-Boxes and Full-HD Digital TVs. Sunplus multimedia ICs and system solutions enable customers to build digital home entertainment products with superior quality and performance. Sunplus is headquartered in Taiwan and has service offices in Hong Kong, Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Spokesman

Wayne Shen

Tel: +886-3-5786005 ext.2350

E-mail: [email protected]

Investor Relations

Ann Lai

Tel: +886-3-5786005 ext.2202

E-mail: [email protected]