2nd Apr 2009 13:52
ADDleisure Plc / Epic: ADE.L / Index: AIM / Sector: Leisure
2nd April 2009
ADDleisure Plc ('ADDleisure' or 'the Company')
Ez-Runner wins new contract with Virgin Active Health Clubs
ADDleisure Plc, the AIM traded company formed to develop products and services in the health and wellness sector has, through its subsidiary Ez-Runner Limited (formerly Digital Plantation Limited), won a major new contract to supply a total business-wide software solution to all UK based Virgin Active Health Clubs.
Ez-Runner provides management software solutions incorporating bookings, membership, stock, POS, communications and web services, to meet the needs of all types of leisure businesses around the world including those in the hotel, health and fitness, play and golf and spa markets. This exciting contract sees Virgin Active take advantage of the latest developments from Ez-Runner's in-house development and deployment teams to provide one central and online platform for its operations. Its principal aim is to improve efficiency through standardising the membership system used throughout Virgin Active's estate in the UK, reducing the total number of systems and enabling common membership policies and business processes to be adopted.
ADDleisure Chief Executive David Turner said, "This substantial and strategically important agreement is the first major contract won following the Company's acquisition of ClubRunner last October and its subsequent integration into our existing intelligent booking system business. It highlights our commitment towards investing in the very best leading edge technology in tandem with the operational management to deliver quality services and support important blue-chip brands such as Virgin Active."
** E N D S **
For further information visit www.addleisure.com or contact:
|
Mike Mills |
ADDleisure Plc |
Tel: 020 7449 1000 |
|
Mark Percy |
Seymour Pierce |
Tel: 020 7107 8000 |
|
Susie Callear |
St Brides Media & Finance Ltd |
Tel: 020 7236 1177 |
Notes
ADDleisure Plc, 29% owned by BUPA, was formed to develop products and services in the leisure and wellness sectors, helping to meet the growing demand for innovative new health and fitness solutions.
The Company has a highly experienced management team including Allan Fisher, founder and former CEO of Holmes Place plc; David Turner, founder and former director of LA Fitness plc; and David Cummin, founder and former director of Membertrack Limited, a leading club membership software provider.
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