Motive Joins HbbTV Consortium

Motive Joins HbbTV Consortium

Aims to make Content Express™ technology standard in industry for hybrid devices

London 3 February 2014: Motive Television ("Motive" or the "Company") announces that it has joined the HbbTV Consortium with the objective of making its Content Express™ technology a component of the industry standard and to extend the efficient delivery of video-on-demand (VOD) content over the broadcast and broadband networks.

The HbbTV consortium was created by the major stakeholders (Broadcasters, Consumer Electronics, and Broadband providers) to standardize the delivery of services to hybrid devices including televisions and set-top boxes. The consortium's goal is solving the issue of compatibility among devices, services and applications and thereby raising the quality of Hybrid TV.

According to HbbTV, the standard is already deployed in various European countries including Austria, Czech Republic, Denmark, Finland, France, Germany, Poland, Spain, Switzerland and the Netherlands, and a large majority of all connected TV sets sold in Western Europe implements the HbbTV standard. There are currently more than 5 million active HbbTV receivers globally with the potential to reach over 110 million homes in those countries.

Future HbbTV deployments have also been announced in Europe, Australia, Malaysia and Vietnam. The HbbTV standard is rapidly gaining additional support globally including the Americas and Asia.

Leonard M Fertig, CEO of Motive commented, "HbbTV is rapidly becoming an industry standard for the reception of hybrid television (broadcast and Internet) and having Motive's technology included in this large population of screens is a valuable addition to the Company's growth."

Enquiries:

Notes to Editors

Motive Television provides software and services to the global television industry, enabling Television Anytime Anywhere™. Motive's patented and proprietary technology platform responds to the heightened viewer demand for watching what they want, when they want, on whatever device they want; and is driven by the mandatory switchover from analogue to digital broadcasting as mandated by the International Telecommunication Union.

Motive Television provides broadcasters and pay television operators with enabling technology that provides opportunities to deliver highly valued services to viewers that generate additional income and retain existing subscribers, comprising:

Television Anytime. A technology platform that enables digital broadcasters and pay television operators to offer enhanced broadcasting services with or without the need for an Internet connection. These services include, among others, Video-on-Demand, Catch-Up TV, Virtual Channels, Sneak Preview TV, and Targeted Advertising. Television Anytime is currently in commercial operation in Europe both in digital terrestrial (DTT) and soon in satellite (DTH) environments. Patented in Spain and patent pending in the EU.

Television Anywhere. An advanced multi-screen multi-channel technology that allows a viewer to control and watch all the content received by or recorded in their main home television equipment on any computer, mobile phone, iPad or any other Internet connected device. Television Anywhere is software-based and can be updated via software upgrades on existing STB. US patent pending.

Motive's content division is:

Motive Television Limited, a Dublin-based award-winning independent production company that produces factual programmes for Irish broadcasters. It specializes in live sports production and sports documentaries and also produces factual and entertainment series.

Motive Television was founded in London in 2005 and its shares are quoted on the London Stock Exchange (AIM).

http://www.motivetelevision.co.uk