MMOG Contract Wins

NEOVIA Further Strengthens Its Position In Online Video Gaming Market With

Four Wins Including Travian Games

Millions Of Gamers Benefit From Publishers Implementing NETELLER E-Wallet

Wednesday, 10th February 2010 - NEOVIA Financial Plc (LSE: NEO), the independent global online payments business, has further strengthened its position in the Online Video Gaming market with the announcement, at the start of the Casual Connect Show in Hamburg, of significant contract wins to provide secure online payment processing for Travian Games and three other merchants.

German-based Travian Games GmbH (http://www.traviangames.com) is an award-winning MMOG game developer. Its Travian browser-based platform has been translated into over 42 languages and has more than 5 million players worldwide. NEOVIA is providing its enhanced NETELLER e-wallet and NETELLER 1-Pay as a payment option for all Travian's customers. The tailored e-wallet supports micro-payments, making it commercially viable for merchants to offer it to players. While the actual payment process is quick and simple for the gamer, NETELLER guarantees the funds to the gaming merchant.

The other wins announced today are:

Austrian-based Crafty Studios, (www.craftystudios.com) is a game developer whose titles include Devil Fight II, and which is the operator of Bulido (www.bulido.com). Bulido is a Second Life money conversion portal, where players can pay in with real money and convert it to Linden dollars.

OffGamers (www.offgamers.com), operating from Hong Kong, supports some 300,000 worldwide players for games including World of Warcraft, Aion Online, The Rune of Landscape and Warhammer. It provides a trading platform for virtual currency, power levelling, game time cards, subscription codes, one-off entry fees, virtual items, gaming services and unparalleled 24/7 quality customer service support. The NETELLER e-wallet has been recently added as a new payment option.

Headquartered in Singapore, Cherry Credits (www.cherrycredits.com) provides a one-stop payment solution to over 125 online games. In addition to its strong retail distribution in Asia, players with NETELLER e-wallets can now purchase Cherry Credits to make payment for some of the most renowned game publishers including NHN, Ntreev, Softnyx, Sulake and CJ Internet.

Andreas Bornegräber at Travian said: "We chose NEOVIA because of its strong international footprint and its support for emerging markets like India, where it's very difficult to collect payments online from players. NEOVIA is a company that understands not just about payment but also about end-customer marketing and business."

Dan Starr, Executive Vice President at NEOVIA said: "We are delighted to be providing alternative payment options for Travian, who are pioneers in the MMOG market, as well as our other three merchants announced today. We've paved the way into unexplored territories for our customers, and helped them monetise their games better and provide their customers with the benefit of quick and simple payment solutions. MMOG operators can rely on NEOVIA for effective fraud control and anti-money laundering policies, and players will benefit by using the NETELLER e-wallet, to allow them to spend securely online without revealing their card details."

The Casual Connect show(http://europe.casualconnect.org) will be attended by over 3,500 professionals in the casual gaming industry. Taking place in Hamburg from 10th to 12th February 2010, it brings together the most talented and knowledgeable experts in casual gaming. As well as exhibiting, NEOVIA's management team will be holding one-on-one meetings with key merchants and other industry leaders and commentators to preview market analysis, upcoming product releases and roadmaps.

Should attendees wish to schedule a meeting, they can contact NEOVIA at [email protected] or visit at Hall F, Table 10.

# # #

For further information contact:

NEOVIA Financial Plc

Andrew Gilchrist, VP Communications + 44 (0) 1624 698 713

Email: [email protected]

Twitter: https://twitter.com/neovia

Media Relations

Nick Daines / Sheelagh Connelly, Lumen PR

Tel: +44 (0) 20 7617 7019

Email: [email protected]

About NEOVIA Financial

Trusted by consumers and merchants in over 160 countries to move and manage billions of dollars each year, NEOVIA Financial Plc (formerly NETELLER Plc) operates the world's leading independent online payments business. Through the NEOVIA Payment Suite™, featuring NETELLER®, NETBANX®, Net+™ and 1-PAY™ brands, NEOVIA Financial specialises in providing innovative and instant payment services where money transfer is difficult or risky due to identity, trust, currency exchange, or distance. Being independent has allowed the company to support thousands of retailers and merchants in many geographies and across multiple industries.

NEOVIA Financial Plc quoted on the London Stock Exchange's AIM market, with a ticker symbol of NEO. Subsidiary company NETELLER (UK) Ltd is authorised by the Financial Services Authority (FSA) to operate as a regulated e-money issuer. For more information about NEOVIA Financial visit www.neovia.com or subscribe at http://www.neovia.com/feeds/