19th Sep 2011 07:00
19 September 2011
Ultrasis plc
("Ultrasis" or the "Company")
Ultrasis announces major new initiative in the Netherlands
Ultrasis, the provider of interactive health care services, is pleased to announce that its Dutch partner, Innohealth BV ("Innohealth"), has developed a joint venture with Medic Info, itself a joint venture between two of the Netherland's largest health insurers, CZ and VGZ, which, collectively, provide insurance to 7.6 million Dutch citizens.
This new company, to be named 'Psyhealth Direct', will offer Ultrasis' flagship product 'Beating the Blues' to treat anxiety and depression across its membership. The joint venture will be led by Henk Maasson, founder of Mentaal Beter, which is one of the largest private sector mental health care providers in the Netherlands. Mr. Maason also led on the initial partnership with Ultrasis to produce the Dutch version of Beating the Blues.
The development of this joint venture follows the Dutch government's decision to save EUR 600 million on mental health care expenditure.
Nigel Brabbins, CEO of Ultrasis, said:
"Psyhealth Direct will offer Dutch GPs and health insurers a much lower cost solution to treating depression and anxiety conditions than traditional face to face services. Over the past two years, Innohealth has validated the clinical and cost effectiveness of Beating the Blues in the Netherlands and this joint venture provides a direct route to market for the program.
"I fully expect that Dutch insurance companies will now be able to incentivise practitioners to use Beating the Blues as the treatment of first choice and therefore provide them with the cost savings they require to meet the Dutch government's objective."
-ENDS-
For further information contact:
Ultrasis plc Nigel Brabbins, CEO
| Tel: +44(0) 20 7535 2050
|
Strand Hanson Limited Stuart Faulkner / Liam Buswell
| Tel: +44(0) 20 7409 3494 |
JBP Public Relations | Tel: +44(0) 20 3267 0074 |
Liam Herbert
Editors Notes:
About Ultrasis' Dutch partners:
VGZ is part of UVIT, the 2nd largest health insurer in the Netherlands, providing healthcare insurance to over 4.2 million people.
CZ is the third largest healthcare insurer in the Netherlands with over 3.4 million insured lives.
Innohealth provides innovative E-health solutions to the Dutch mental health care market, with Mentaal Beter as one of its customers. Mentaal Beter provides mental health care through a chain of over 125 franchisees and owns 17 practices.
About Ultrasis
Ultrasis is a healthcare company with core expertise in health, psychology, software development and programme management. The Company delivers computerised healthcare products to the NHS, the corporate sector and other healthcare providers in the UK and internationally.
Ultrasis was the first company to offer computerised products based on Cognitive Behavioural Therapy ("CBT") and interactive multimedia and is the world leader in this field. The products help people tackle stress, anxiety and depression, and a full spectrum of related chronic conditions.
Beating the Blues is an eight-week, web-based treatment programme for mild and moderate depression based on CBT.
Following a rigorous examination by the National Institute for Health and Clinical Excellence ("NICE"), Beating the Blues was approved by NICE in February 2006 for use in the National Health Service.
For more information on Ultrasis please visit www.ultrasis.com.
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