24th May 2006 07:01
Playtech Limited24 May 2006 Playtech Ltd Launch of new licensee sites Playtech, the AIM listed international designer, developer and licensor ofsoftware for the gambling industry, today announces the successful launch of anonline bingo operation, Bingo Broadway, further enhancing the company's alreadysuccessful bingo portfolio. Today's announcement brings the total number of new casino, poker and bingo siteopenings operating under Playtech software since the start of the year to 16.Additionally, it clearly illustrates Playtech's geographical diversificationstrategy - which is also evident in the recent launches of new licensees HardRock Casino, Odaiba Casino in Asia, XXL Club Casino in Eastern Europe andVegas21Club in North America. Furthermore, Playtech is expecting the launch offurther play sites in the coming months. The company is pleased to report strong trading in April and May 2006 continuingits extremely successful start to the year and expects to maintain thismomentum. Under the contract with Bingo Broadway, Playtech provided the entire softwaresuite that enabled Bingo Broadway's operators, Paranos NV., to launch its newoffering. By joining Playtech's bingo platform, Paranos NV will benefit frombeing included on Playtech's proprietary Bingoland.com network, which supportsfully customized games, complete with multiple rooms, a choice of game types,scratch cards and embedded progressive prizes. Bingo Broadway will be able totake immediate advantage of Bingoland's substantial resources in terms ofplayers, prize money and centrally prepared marketing collateral. Avigur Zmora, Playtech CEO, commented: "The launch of Bingo Broadway further enhances Playtech's credentials andalready in-depth knowledge of the bingo industry. It also continues to add valueto our Bingo network, Bingoland.com, for the benefit of our licensees. Thislaunch also adds to the considerable number of new sites already launched thisyear using Playtech software. Along with current strong trading, we look forwardto further progress over the coming months." Candice Adams, Manager of Operations at Bingo Broadway commented: "Throughout the development of our launch, Playtech has provided us withexemplary service allowing us to understand the system and its capabilities. Theteam has shown us the highest levels of professionalism and dedication which hasprovided us with the necessary atmosphere required for us to launch the newsite." - ends- For further information:www.playtech.com Avigur Zmora, CEO, Playtech Ltdc/o Bell Pottinger Tel: 020 7861 3232 David Rydell / Peter OteroBell Pottinger Corporate & Financial Tel. 020 7861 3232Notes to Editors Playtech • Playtech develops unified software platforms for the online gambling industry, primarily targeting existing online operators wanting to upgrade their system; sportsbooks looking to diversify and land-based operators making their online debut. • Playtech gaming applications include online casino, poker, bingo, live gaming, land-based kiosk networks and fixed-odds games • Founded in 1999, Playtech has over 250 personnel located globally, around eighty percent of whom are engaged in research and development of current and future gaming technologies. • The company listed on the AIM market in March 2006 Bingo Broadway • Owned and operated by Paranos NV., Bingo Broadway joined Playtech's Bingoland network in May 2006 • Paranos NV has operated highly successful online Bingo operations since 2003. As part of their new strategy, Bingo Broadway employs cutting-edge graphics themed around Broadway, the well-known American center of theatre • Bingo Broadway supports fully customized bingo games, complete with multiple rooms, a choice of game types, scratch cards and embedded progressive prizes, offering players the best service, all in one bingo hall • Bingo Broadway's goal is to become a major quality site in the online bingo worlds of both the USA and the UK • For further information please visit the website: www.bingobroadway.com This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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