Launch of Cartoon Stripz

LITEBULB GROUP LIMITED

("LiteBulb" or "the Company")

Launch of Cartoon Stripz

LiteBulb (AIM: LBB) is pleased to announce the launch of Cartoon Stripz, its new brand of play sets for children. The first Cartoon Stripz sets will hit the shelves in October, featuring one of the UK's fastest-selling merchandising brands, Moshi Monsters, as its first license.

Click Distribution UK Ltd (one of the UK's leading distributors of collectible toys) has been signed up for exclusive distribution in the UK and Ireland, and has already secured sales with Toys 'R' Usand Next in the UK and Heatons in Ireland.Embracing the online aspect of the Moshi Monsters brand, Cartoon Stripz will encourage children to create their own cartoon episodes and send photographs and videos to Cartoon Stripz to win prizes. 

Creator Paul Conisbee of Litebulb Group explained the idea behind the innovative toy: "We wanted to give kids the opportunity to create a physical, interactive Moshi Monsters world. Our research shows that children love the 'snap & twist' model and the opportunity to get creative with their favourite Moshi Monsters."

Click Distribution's Managing Director Mark Hillier commented, "We are delighted to be working closely with LiteBulb Group to introduce to our customers Cartoon Stripz, and what better license to launch the product with than Moshi Monsters. There is a strong promotional and marketing plan which will be rolled out on launch, which we are sure will create a very strong demand for the product. Our retail partners have shown great commitment towards Cartoon Stripz and we are sure their support will be rewarded with excellent levels of sales."

With over 65 million registered users across the globe (one third of which are in the United Kingdom), Mind Candy's www.MoshiMonsters.com is a growing phenomenon; a virtual world in which children can adopt, customise and nurture their very own pet monster. Dave Tovey, Consumer Products Manager at Mind Candy, commented, "We're looking forward to working with LiteBulb Group and think the Moshi Monsters Cartoon Stripz will be great fun for kids!"

For further information, please contact:

LiteBulb Group Limited

Simon McGivern, Chief Executive: 020 3384 7131

Helen Tweedy, Public Relations: 020 3384 7156

finnCap

Matthew Robinson, corporate finance: 020 7220 0500

Ben Thompson, corporate finance: 020 7220 0500

Joanna Weaving, corporate broking: 020 7220 0500

First Columbus LLP

Chris Crawford,corporate finance 020 3002 2070

Kelly Gardiner, corporate broking 020 3002 2070

PG Capital 

Paul Gazzard : 01725 510383

www.litebulbgroup.com 

Editors' Notes

LiteBulb Group (LBB.L) is an AIM listed company specialising in the development of innovative brands and products to fill gaps in the market. LiteBulb Group is the parent company for:

·; ila Safety - Specialists in stylish personal safety accessories for women

·; Scootrix - Accessories for personalising children's scooters

·; ShirtBox - Lunch and sandwich boxes which enable children to lunch with their favourite football team and superheroes

·; Premium Factory - Product development experts in the promotional and retail sectors

Known for 'innovating the everyday' in over 30 countries worldwide, LiteBulb Group is supported by industry veterans Sir Richard Greenbury, former chairman of Marks & Spencer, and Gordon Black CBE, former chairman of Peter Black Holdings.