26th Nov 2009 08:00
26 November 2009
UBC Media Group plc
Launch of Apple iTunes tagging in UK with Absolute Radio
UBC Media Group plc (AIM: UBC, "UBC", "the Company"), the media industry content and software supplier, is pleased to announce today's launch by Absolute Radio of "iTunes Tagging" in the UK.
Absolute Radio Breakfast Show DJ Christian O'Connell this morning launched the brand new service for listeners. It will allow them to 'tag' songs they hear on the station, find out what the track's called and who it's by, and then purchase them through the iTunes Store.
The iPod nano now features a built-in FM radio with iTunes Tagging. When users hear a song they like on Absolute Radio on 105.8FM in London, they can simply tag it and then preview and purchase that song when they next sync to iTunes.
Unique Interactive, UBC's software division, has implemented the technology at Absolute Radio, enabling the station to be the first in Europe to bring this service to its listeners.
UBC now plans to roll out implementation of iTunes tagging throughout Europe.
Simon Cole, CEO of UBC Commented:
"The use of radio as a prompt to purchase for music has been a vision of ours for the last three years. I'm really pleased to see much of the work we have put into developing IP in this area coming to fruition in our work with Absolute.
"We are confident that tagging technologies are certain to be central to the broadcast model of the future. We are well positioned to benefit from this development."
Ends
Enquiries
|
UBC Media Group plc |
Tel: 020 7453 1600 |
|
Simon Cole, CEO, |
|
|
Seymour Pierce Limited |
Tel: 020 7107 8000 |
|
Mark Percy or Sarah Jacobs |
Notes to Editors
UBC Media Group www.ubcmedia.com.
UBC is the market leader in the supply of audio content to the radio industry in the UK. The Company is the largest independent producer of radio programming for the BBC and a provider of entertainment programming to commercial stations throughout the UK. Its software division, Unique Interactive, is a global supplier of digital radio text and data services. The Company is also part of the MXR Digital Radio Multiplex consortium.
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