Holding(s) in Company

TR-1: NOTIFICATION OF MAJOR INTEREST IN SHARES

1. Identity of the issuer or the underlying issuer of existing shares to which voting rights are attached:

William Hill PLC

2 Reason for the notification (please tick the appropriate box or boxes):

An acquisition or disposal of voting rights

X

An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached

An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments

An event changing the breakdown of voting rights

Other (please specify):

3. Full name of person(s) subject to the notification obligation:

 FIL Limited

4. Full name of shareholder(s) (if different from 3.):

 See attached schedule

5. Date of the transaction and date on which the threshold is crossed or reached:

5 February 2010

6. Date on which issuer notified:

9 February 2010

7. Threshold(s) that is/are crossed or reached:

 5%

8. Notified details:

A: Voting rights attached to shares

Class/type of shares

if possible using the ISIN CODE

Situation previous to the triggering transaction

Resulting situation after the triggering transaction

Number of Shares

Number of Voting Rights

Number of shares

Number of voting rights

% of voting rights

Indirect

Direct

Indirect

Direct

Indirect

GB0031698896

 34,563,741

34,563,741

 34,245,741

34,245,741

4.88

B: Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial instrument

Expiration date

Exercise/ Conversion Period

Number of voting rights that may be acquired if the instrument is exercised/ converted.

% of voting rights

C: Financial Instruments with similar economic effect to Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial instrument

Exercise price

Expiration date

Exercise/ Conversion period

Number of voting rights instrument refers to

% of voting rights

 CFD

N/A

N/A

N/A

759,500

Nominal

Delta

 0.10

Total (A+B+C)

Number of voting rights

Percentage of voting rights

 35,005,241

 4.99

9. Chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively held, if applicable:

FIL Limited (FIL) is the parent holding company for various direct and indirect subsidiaries, including FIL Fund Management Limited (FFML), FIL Investment Services Ltd (FISL), FIL Gestion (FIGEST), FIL Asset Management (Korea) Limited (FIAKL), FIL Investments Management (Hong Kong) Limited (FIMHK), FIL Pension Management (FPM), Fidelity Investments Japan (FIJ) and FIL Investments International (FII), investment managers for various non-US investment companies and institutional clients

Proxy Voting:

10. Name of the proxy holder:

 FIL Limited

11. Number of voting rights proxy holder will cease to hold:

 318,000

12. Date on which proxy holder will cease to hold voting rights:

 5 February 2010

13. Additional information:

 None

14. Contact name:

 Evangelos Karatzas

15. Contact telephone number:

 [email protected]

Shares Held

Management Company

Nominee/Registered Name

157,500

FPM

BANK OF NEW YORK BRUSSELS

34,800

FIL

BANK OF NEW YORK EUROPE LDN

1,080,532

FIMHK

BERMUDA TRUST FAR EAST HK

38,300

FIL

BNP PARIBAS, PARIS (C )

8,809,829

FIL

BROWN BROTHERS HARRIMAN LTD LUX

420,683

FIJ

BROWN BROTHERS HARRIMAN AND CO

156,840

FIL

BROWN BROTHERS HARRIMAN AND CO

41,115

FIL

HSBC INVST BANK LTD SEOUL

1,915,932

FII

JP MORGAN BOURNEMOUTH

555,558

FIL

JP MORGAN BOURNEMOUTH

17,847,095

FISL

JP MORGAN BOURNEMOUTH

220,459

FIJ

MASTER TRUST BANK OF JAPAN

17,900

FIL

NORDDEUTSCHE LANDERSBANK

97,508

FIL

NORTHERN TRUST CO

117,100

FIL

NORTHERN TRUST LONDON

321,400

FPM

NORTHERN TRUST LONDON

57,100

FIL

STATE STR BANK AND TR CO LNDN (S)

173,400

FIA(K)L

STATE STR HONG KONG

1,595,478

FIL

JP MORGAN BOURNEMOUTH ( C)

218,197

FIJ

NOMURA TRUST AND BANKING (C )

247,315

FIJ

MASTER TRUST BANK OF JAPAN (C )

27,700

FIL

HSBC TRINKAUS UND BURKH AG (C )

20,700

FIL

STATE STR BK AND TR CO LNDN (C )

37,900

FIL

CITIBANK NA HONG KONG BR (S)

35,400

FIL

MELLON BANK NA (S)

759,500

N/A (CFD)

35,005,241

Grand Total Ordinary Shares