Holdings

Camkids Group plc

("Camkids" or the "Company" or the "Group")

Holdings

Camkids Group plc (AIM: CAMK), a leading Chinese designer, manufacturer and distributor of branded outdoor clothing, footwear and equipment for children and teenagers, announces that it has received notification from Kang Yu Investments Limited ("Kang Yu") that it now holds 2,820,526 shares representing 3.74% of the issued share capital of Camkids.

Kang Yu has also entered into a 12 month extension to the lock-in and orderly market agreement it entered into on 18 December 2012 (the "Lock-in Agreement") such that it has agreed only to sell or transfer shares in Camkids in such a manner as Allenby Capital, Camkids' nominated adviser and broker, may require with a view to the maintenance of an orderly market. The Lock-in Agreement now expires on 16 March 2015.

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Notes to Editors

Camkids is a leading Chinese designer, manufacturer and distributor of branded outdoor clothing, footwear and equipment for children and teenagers.

Based in Fujian province in China, the Group focuses on teenage sportswear for outdoor activities, combining functionality and innovation. The products are mid-range price based, targeting mid and high range markets within China.

The three main product areas are:

· Camkids outdoor clothing - all weather jackets, waterproof trousers, shirts, tops and T-shirts, woollen sweaters, jeans, trousers shorts and skirts;

· Camkids footwear - hiking boots, outdoor leisure footwear, flip-flops, sandals and boots

· Camkids equipment and accessories - telescopes, backpacks, technical packs, tents, sleeping bags, headgear, caps, kettles, headlights and torches.

The Group designs its entire product range and manufactures the majority of its footwear. Outdoor apparel and accessories are currently manufactured by third party OEMs.

The children and teenagers outdoor and sportswear market is currently worth RMB10.9 billion in annual sales and is forecast to grow at a CAGR of 16.9%* between 2012 and 2016. The Group currently has an 11.1%* market share by total sales volume.

Camkids' primary route to market for the sale of its products is through its extensive network of distributors across the majority of provinces in China.

In September 2012 the Group was included as one of the top 500 brands in Asia, following earlier recognition as one of the top ten children's shoe brands at the China Shoe Industry Summit Forum in 2010.

In March 2013 the Group received an award for the China Top Sales of Teenager Outdoor Sport Footwear 2012 for the second year running.

For more information please visit www.camkids-ir.com.

*All market statistics have been provided by Euromonitor International in 2012 on behalf of the Company