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Expansion into Thailand

9th Aug 2007 09:10

Messaging International Plc09 August 2007 Messaging International Plc / Market: AIM / Epic: MES / Sector: Technology 9 August 2007 Messaging International Plc ('the Company') And AIS Thailand signs deal to launch PC to MMS/SMS services Messaging International Plc, the AIM traded provider of innovative messagingservices, has, through its subsidiary TeleMessage Ltd, signed an agreement tolaunch its converged PC to Mobile products with AIS (Advanced Info Service), thelargest operator in Thailand. The service enables users to download add-ons totheir mail and web browser programs, which allow them to send pictures, music,text and video from the PC to Mobile phones. The new service is available from www.ais.co.th and http://www.toolbar.ais.co.th, and allows AIS mobile subscribers to send MMS and SMS toany mobile phone directly from their Microsoft Outlook, Outlook Express, Tray orInternet Explorer. Customers pay for sent messages via their phone bill. Messaging International CEO Guy Levit said, "Messaging in the Asian market isbooming, and the adoption of PC to Mobile services will play a major role inmessaging and VAS growth. We are proud to have AIS as a customer. It joins agrowing number of innovative, forward-looking operators who demonstrate that PCto SMS and MMS messaging is already a reality. We are confident that with ourtechnology AIS will provide its users with a fantastic service which generatesrevenues immediately." "AIS Toolbar is an ideal initiative for our market", added Somchai Lertsutiwong,Vice president Wireless Service Business of the wireless service department atAIS. "It will provide users with the ability to send across SMS and content fromtheir PC or the Internet to their mobile phone or to share it with the mobilephones of friends and colleagues. It also allows self content generation, andgives subscribers a great way to express themselves. This service will also helpour marketing efforts while branding AIS into the PC of the users." * * ENDS * * For further information visit www.telemessage.com or contact: Guy Levit Messaging International Plc Tel: + 972 3 9225252Isabel Crossley St Brides Media & Finance Ltd Tel: +44 (0) 20 7242 4477Mark Percy Seymour Pierce Ltd Tel: 020 7107 8000 Notes Messaging International Plc Messaging International Plc joined AIM in August 2005 with the objective ofbecoming a leading provider in the rapidly growing multimedia messaging market.Its 100% owned subsidiary, TeleMessage Ltd (www.telemessage.com), providescross-platform media messaging management systems and applications. These aredesigned to enable PC, browser, mobile phone and wireline telephone users tosend, receive and manage voice messages, email, SMS, IM and MMS across variousmedia platforms. It supports multiple languages, text to speech conversion,e-mail notification, unlimited SMS length, and direct reply to SMS capabilities,all illustrating the uniqueness of the service. The Company has a number ofcontracts with major blue chip companies including Rogers Wireless, the largestwireless provider in Canada and Sprint/Nextel, one of the largest wirelessproviders in the US. AIS Advanced Info Service Public Company Limited (AIS), a subsidiary of ShinCorporation PCL., is the established leader in Thailand's wirelesscommunications industry after more than 15 years of services with its marketshare more than 50%. To date, AIS service network covers 795 districts (amphur) throughout Thailand,plus international roaming across in six continents. AIS has continuouslyenhanced and expanded its network in order to respond to the market andtechnological advances, whilst keeping abreast of consumers' growing demands andneeds. It continues to integrate the latest in advanced technology and delivermore than just voice communication, with GPRS and EDGE technology. AIS strongly believe that wireless communications bring changes to the way Thaipeople live their life, regardless of who they are and what they do. Withendless communications possibilities, the quality of life is better. Visit ourweb site at www.ais.co.th This information is provided by RNS The company news service from the London Stock Exchange

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