28th Jan 2005 11:28
Interactive Prospect TargetingHdgs28 January 2005 For release 11.25am 28 January 2005 Interactive Prospect Targeting Holdings Plc: Disposal Interactive Prospect Targeting Holdings Plc ("IPT" or "the Company"), one of theUK's leading online direct marketing companies, announces that it has sold itsentire shareholding in Allegran Limited ("Allegran" or "the Company"), aLondon-based on-line marketing services company, for £450,000 in cash. This shareholding, which arose as part of the consideration for servicesprovided to Allegran by IPT, has not previously been recognised in the financialstatement of IPT due to uncertainty as to its realisable value. For further information contact: Ivan SouthallIPT Plc Tel: 020 7932 4100www.ipt-ltd.co.uk Mark WilliamsCanaccord Capital (Europe) Limited Tel: 020 7518 7343 Peter BinnsBinns & Co PR Ltd Tel: 020 7786 9600 Editor's Notes: IPT was admitted to trading on AIM on 9 December 2004. It operates in twooverlapping marketplaces: direct marketing and online marketing. Its Directorsbelieve that the Company has no single competitor across all of its diverseproducts and services. IPT has created and maintains a range of websites to collect consumer data,primarily via online questionnaires. Since inception, IPT has processedinformation from in excess of 72 million such questionnaires. The Company hasformed a number of online marketing partnerships which generate for IPT anaverage of over 100,000 new registrations from consumers every month. Datacollected enables IPT and its clients to send targeted offers by email, post,telephone and SMS. IPT has also developed a range of complementary online marketing servicesincluding email delivery, database and microsite management and market research. Allegran Limited delivers advertising and subscription services over an estateof free to enter gaming and paid for content sites. Nielsen Net//Rating has ranked its first site, LoopyLotto (www.loopylotto.com),in the Top 10 UK Gambling sites. LoopyLove (www.loopylove.com), one of its morerecent sites, is one of the Top 3 UK Dating sites and one of the world's mostvisited web sites. Allegran currently operates 6 websites. This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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