Director/PDMR Shareholding

Date: 5 July 2010

On behalf of: Easydate plc ("Easydate" or "the Company")

Easydate plc

Announcement of Director's Dealing

Easydate plc, the internet-based dating operator, announces that it has received notification today that the Chairman, George Elliott, purchased 15,000 ordinary shares of 2.5p each at a price of 66.5p. Prior to this Mr Elliott held no shares in the Company.

For further information please contact:

Easydate plc Tel: +44 (0)131 220 1313

Bill Dobbie, CEO

Cenkos Securities plc Tel: +44 (0)131 220 6939

Jon Fitzpatrick / Alan Stewart

Redleaf Communications Tel: +44 (0)207 566 6709

Paul Dulieu / Rebecca Sanders-Hewett / Mike Ward [email protected]

Notes to Editors

§ Easydate plc listed on AIM in June 2010 and is a leading provider of online dating services.

§ Easydate has built a base of over 13 million registrants and over 9 million members in 29 countries (those countries with over 1,000 members), with a growing proportion of members coming from outside of the United Kingdom.

§ Easydate offers a wide variety of online dating services allowing members to interact with each other and access the content available on the Group's websites. These websites are intended to appeal to dating users of diverse ages, cultures and social interest groups. The Group's most heavily visited websites include www.benaughty.com, www.cupid.com, www.girlsdateforfree.com and www.datetheuk.com. The Group also promotes the niche brands www.datingforparents.com, www.speeddater.com and www.maturedating.co.uk 

§ Further information on the Company can be found at www.easydategroup.com