Director/PDMR Shareholding

Daily Mail and General Trust plc (the "Company")

NOTIFICATION OF TRANSACTIONS OF DIRECTORS AND PERSONS DISCHARGING MANAGERIALRESPONSIBILITY

The Company has been informed by Equiniti Limited, the administrators of theDaily Mail and General Trust 2010 Share Incentive Plan, that Directors andPersons Discharging Managerial Responsibility purchased `A' Ordinary Non-Votingshares in the Company under the Plan on 7 February 2013 at a price of £6.43 pershare as follows: Name Shares Total number of Purchased shares held under the Plan M W H Morgan 20 880 S W Daintith 19 627 D M M Dutton 20 930 K J Beatty 19 933 Fran SallasAssistant Company Secretary8 February 2013