Director/PDMR Shareholding

NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS

1. Name of the issuer

Debenhams plc

2. State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, (ii) a disclosure made in accordance LR 9.8.6R(1) or (iii) a disclosure made in accordance with section 793 of the Companies Act (2006).

Disclosure relates to point (i)

3. Name of person discharging managerial responsibilities/director

Suzanne Harlow

4. State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person

N/A

5. Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non beneficial interest 1

Disclosure relates to 3 above.

6. Description of shares (including class), debentures or derivatives or financial instruments relating to shares

Ordinary 0.01p

7. Name of registered shareholders(s) and, if more than one, the number of shares held by each of them

Vidacos Nominees Ltd - 589,337 Ordinary shares

8. State the nature of the transaction

Exercise of 2012 performance share plan award (which vested at 17% on 01 November 2015) and subsequent sale of 24,960 shares to cover Tax and NI Liability. 27,950 shares were retained and held in the name of Vidacos Nominees Limited.

9. Number of shares, debentures or financial instruments relating to shares acquired

Number of shares exercised: 52,910

Number of shares sold: 24,960

Sale price: 88.08p

Number of shares acquired and retained: 27,950

10. Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage)

0.002%

11. Number of shares, debentures or financial instruments relating to shares disposed

See 9 above

12. Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage)

0.002%

13. Price per share or value of transaction

See 9 above

14. Date and place of transaction

London, 4 November 2015

15. Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage)

Vidacos Nominees Ltd - 617,287 shares

16. Date issuer informed of transaction

4 November 2015

17. Date of grant

N/A

18. Period during which or date on which exercisable

N/A

19. Total amount paid (if any) for grant of the option

N/A

20. Description of shares or debentures involved (class and number)

N/A

21. Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise

N/A

22. Total number of shares or debentures over which options held following notification

N/A

23. Any additional information

24. Name of contact and telephone number for queries

Paul Eardley, Company Secretary, Tel: 0203 549 6000, Date: 5 November 2015