Director/PDMR Shareholding

PURECIRCLE LIMITED

("PureCircle" or "the Company")

Dealings in Shares

PureCircle (LSE: PURE), the world's leading producer and marketer of high purity stevia ingredients has today been notified of the following purchases of shares from the open market by certain Directors.

Director Number of shares Price per share Date of purchase

purchased indirectly

Mr. Tan Boon Seng 25,000 GBP2.395 31 October 2012

Mr. Paul Selway-Swift 12,000 GBP2.40 31 October 2012

Mr. Tan Boon Seng's shares were acquired indirectly through Wang Tak Company Limited ("Wang Tak") (a company wholly owned by Lee Hing Development Limited where Mr. Tan Boon Seng is a substantial shareholder). Mr. Paul Selway-Swift's shares were acquired indirectly through his wife.

Subsequent to the above purchases, the interests held by these Directors in the Company are as follows:-

Mr. Tan Boon Seng: 22,754,150 ordinary shares all held indirectly through Wang Tak

Mr. Paul Selway-Swift: 368,171 ordinary shares of which 188,171 ordinary shares are held indirectly

through his wife

1 November 2012