Director/PDMR Shareholding

Notification of Transactions of Directors / Persons Discharging ManagerialResponsibility and Connected Persons 1. Name of the issuer LMS CAPITAL PLC 2. State whether the notification relates to (i) a transaction notified inaccordance with DTR 3.1.2R, (ii) a disclosure made in accordance with LR 9.8.6R(1) or (iii) a disclosure made in accordance with section 793 of the CompaniesAct (2006) i. DTR 3.1.2 R 3. Name of person discharging managerial responsibilities / director BERNARD DUROC-DANNER 4. State whether notification relates to a person connected with a persondischarging managerial responsibilities / director named in 3 and identify theconnected person. N/A 5. Indicate whether the notification is in respect of a holding of the personreferred to in 3 or 4 above or in respect of a non-beneficial interest RELATES TO BERNARD DUROC-DANNER - BENEFICIAL INTEREST 6. Description of shares (including class), debentures or derivatives orfinancial instruments relating to shares ORDINARY SHARES 7. Name of registered shareholder(s) and, if more than one, the number ofshares held by each of them VIDACOS NOMINEES LIMITED 8. State the nature of the transaction DISPOSAL 9. Number of shares, debentures or financial instruments relating to sharesacquired N/A 10. Percentage of issued class acquired (treasury shares of that class shouldnot be taken into account when calculating percentage) N/A 11. Number of shares, debentures or financial instruments relating to sharesdisposed 14,151 ORDINARY SHARES 12. Percentage of issued class disposed (treasury shares of that class shouldnot be taken into account when calculating percentage) 0.01% 13. Price per share or value of transaction 76.8p 14. Date and place of transaction 29 August 2013 - LONDON 15. Total holding following notification and total percentage holding followingnotification (any treasury shares should not be taken into account whencalculating percentage) 238,026 SHARES - 0.13% 16. Date issuer informed of transaction 29 August 2013 If a person discharging managerial responsibilities has been granted options bythe issuer complete the following 17. Date of grant N/A 18. Period during which or date on which exercisable N/A 19. Total amount paid (if any) for grant of the option N/A 20. Description of shares or debentures involved (class and number) N/A 21. Exercise price (if fixed at time of grant) or indication that price is tobe fixed at the time of exercise N/A 22. Total number of shares or debentures over which options held followingnotification N/A 23. Any additional information 24. Name of contact and telephone number for queries TONY SWEET, 020 7935 3555 Tony Sweet Company Secretary

30 August 2013