Director/PDMR Shareholding

NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS

Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the Disclosure and Transparency Rules.

The Company was notified on 9 March 2010 that on the same day:

1. Mr P N Adams, an executive director and a person discharging managerial responsibilities, acquired 2,492 British American Tobacco p.l.c. 25p ordinary shares (the "Shares") following the exercise of options held under the British American Tobacco Sharesave Scheme (the "Scheme") at an option price of 663 pence per Share. Mr Adams subsequently sold 2,492 Shares at a price of 2293 pence per Share. Following this notification, Mr Adams has a total beneficial and family interest in 299,618 Shares (including 134,983 Deferred Shares); and

2. Mr J B Stevens, an executive director and a person discharging managerial responsibilities, acquired 2,492 Shares following the exercise of options held under the Scheme at an option price of 663 pence per Share. Following this notification, Mr Stevens has a total beneficial and family interest in 97,537 Shares (including 45,062 Deferred Shares).

Name of duly authorised officer of issuer responsible for making notification:

A E Griffiths

Assistant Secretary

020 7845 1920

10 March 2010

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