Director/PDMR Shareholding

DAIRY FARM INTERNATIONAL HOLDINGS LIMITEDNOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorAlex Tay4) State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected personNo5) Description of shares (including class), debentures or derivatives or financial instruments relating to sharesOrdinary shares of US$0.055/9 each6) State the nature of the transaction(i) Acquisition of ordinary shares as a result of exercise of options

(ii) Sale of ordinary shares7) Number of shares, debentures or financial instruments relating to shares acquired58,704 shares8) Number of shares, debentures or financial instruments relating to shares disposed58,704 shares9) Price per share

(i) Exercise price per share: US$4.464(ii) Selling price per share: US$10.95233

10) Date and place of transaction(i) 28th August 2012, Singapore

(ii) 29th August 2012, Singapore11) Date issuer informed of transaction29th August 201212) Additional informationNone13) Name of contact and telephone number for queriesCarmen Tam on 852 2843 827014) Name of duly authorized officer of issuer responsible for making this notificationNeil M McNamara, Jardine Matheson LimitedFor and on behalf of Dairy Farm International Holdings Limited29th August 2012www.dairyfarmgroup.com