Director/PDMR Shareholding

1

Name of the issuer

HSBC Holdings plc

2

Name of the person discharging managerial responsibilities or, where applicable, the name of the person connected with a person discharging managerial responsibilities

D J Flint, a person discharging managerial responsibilities

3

Description of shares (including class), debentures, derivatives or any other financial instruments relating to shares

US$0.50 ordinary shares

4

State the nature of the transactions

(i) Acquisition / scrip dividend on conditional awards under the HSBC Share Plan

(ii) Acquisition / scrip dividend on shares held jointly with spouse in The Soggs No. 1 Settlement Trust

(iii) Acquisition / reinvestment of dividend on HSBC Holdings UK Share Incentive Plan holding

(iv) Acquisition / reinvestment of dividend in ISAs

5

Number of shares, derivatives or any other financial instruments relating to shares acquired

(i) 3,058

(ii) 303

(iii) 22

(iv) 50

6

Number of shares, derivatives or any other financial instruments relating to shares disposed

N/A

7

Price per share or value of transactions

i) - ii) US$10.2077

iii) £6.2018

iv) £6.2407

8

Date and place of transactions

6 July 2011, London

9

Date issuer informed of transactions

7 July 2011

10

Total holding following notification

622,063

11

Name of duly authorised officer/official of issuer responsible for making notification

Kalpna Dubasia, Assistant Secretary, 020 7991 0592

12

Date of notification

8 July 2011