Directorate Change

9th January 2014

Ted Baker Plc

("Ted Baker")

Board Change

Ted Baker, the British lifestyle brand, is delighted to announce the appointment of international retailer Andrew Jennings to the Board as an Independent Non-Executive Director with effect from 1st February 2014.

Andrew was most recently Chief Executive Officer of the Karstadt Group in Germany and prior to this has held a number of senior executive positions at leading UK and international retailers including Saks Fifth Avenue in the USA; Holt Renfrew in Canada; Harrods and House of Fraser in the UK; and Brown Thomas in Ireland. He has also recently been appointed as the senior retail adviser to the Myers department store group in Australia.

Andrew will be appointed to the Audit, Nomination and Remuneration Committees after a suitable period of induction with the Company.

David Bernstein, Chairman of Ted Baker, commented:

"We are delighted that Andrew Jennings is joining the Ted Baker Board. He brings a wealth of international retail experience gained over 40 years at some of the world's most respected high-end speciality stores.His experience will be invaluable as we continue to develop the brand in the UK and internationally and we look forward to his contribution going forward."

The Company confirms that there is no further information to be disclosed under the requirements of Listing Rule 9.6.13R in relation to this appointment.

Enquiries:

www.tedbaker.com / www.tedbakerplc.com