Directorate Change

Final

1 April 2014

Merlin Entertainments appoints new Non-Executive Director

The Board of Merlin Entertainments plc, a global leader in branded, location-based family entertainment, has confirmed the previously announced appointment to the Board of Fru Hazlitt as a Non-Executive Director with effect from 1 April 2014.

Fru Hazlitt is currently Managing Director, Commercial, Online and Interactive of ITV. Ms Hazlitt was previously Chief Executive Officer of GCap Media and Virgin Radio and prior to that spent 6 years at Yahoo! where her roles included Managing Director, UK and Ireland, and Sales and Marketing Director, Europe.

Commenting on the appointment, Sir John Sunderland, Chairman of Merlin Entertainments said:

"I am delighted to welcome Fru to the Merlin Entertainments Board. Her extensive and varied experience in the entertainments industry will be a valuable addition to our Board and I know she will bring a diversity of knowledge and perspectives to our deliberations."

For further information please contact:

Merlin Entertainments plc

+44 (0)1202 440 082

Alistair Windybank, Investor Relations

Simon Whittington, Investor Relations

Tulchan Communications

+44(0)207 353 4200

Susanna Voyle

Stephen Malthouse

About Merlin Entertainments plc

Merlin Entertainments plc is a leading name in location-based, family entertainment. Europe's Number 1 and the world's second-largest visitor attraction operator, Merlin now operates 100 attractions, nine hotels and three holiday villages in 22 countries and across four continents. The company aims to deliver memorable and rewarding experiences to its 60 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and more than 22,000 employees.

Fru Hazlitt (50), Independent Non-Executive Director

· Career history:

o ITV, Managing Director, Commercial and Online (2010-)

o Global Radio, Chief Executive Officer (2007-2008)

o Virgin Radio, Chief Executive Officer (2005-2007)

o Yahoo!

§ Managing Director, UK and Ireland (2003-2004)

§ Sales and Marketing Director, Europe (2001-2003)

§ Sales Director (2000-2001)

o Capital Radio, Sales Director (1994-2000)

o Guardian Newspapers, Sales Executive (1992-1994)

o Centaur Media, Sales Executive (1987-1992)

· Former Board affiliations:

o Rare Tea (2008-2013)

o Woolworths (2006-2008)

o Betfair (2008-2014)