Director Share Purchase Dividend Reinvestment Plan

Personal Group Holdings Plc

("the Company" or "the Group")

Directors purchase of shares - Dividend Reinvestment Plan

The Company was yesterday informed by Mike Dugdale Chief Financial Officer that, following payment of the second dividend for the year ended 31 December 2016, he has purchased on the 24th June 2016 515 ordinary shares of 5 pence each at £4.85 per share under the Company's Dividend Reinvestment Plan.

In addition, the dividend received into his ISA shareholding was used to purchase a further 31 ordinary shares of 5 pence each on 28 June 2016 at £4.849 per share. Mike Dugdale's wife also holds an ISA shareholding which received dividends which were used to purchase a further 32 ordinary shares of 5 pence each at £4.849 per share on the same date.

Following these transactions, Mike Dugdale has an interest in 53,546 ordinary shares of 5p each, including his wife's holding of 2,986 shares, representing in aggregate 0.175% of the issued ordinary share capital of the Company.

Further to the commitment made by Mike Dugdale on 7 January 2015 in respect of his directly held shares, 23 June 2015 in respect of his ISA shareholding and 29 September 2015 in respect of his wife's ISA shareholding, Mike remains committed to take part in the dividend reinvestment plan in respect of his entire direct and indirect ordinary shares, as set out above.

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Notes to Editors

With over 30 years' experience of looking after its customers' employees, Personal Group Holdings Plc (AIM: PGH) is a leading provider of employee benefits and employee related insurance products, offering benefits programmes to over 2 million employees across the UK.

Personal Group's innovative approach to using technology to deliver its programmes, combined with its face-to-face method of communicating with employees, makes its offering compelling to blue chip clients across the UK as a way of attracting, retaining and motivating employees. The Group tailors its packages to include insurance products such as hospital and convalescence plans, death benefit and income protection plans, as well as lifestyle benefits such as holiday and retail discounts, health and wellbeing benefits and a range of tax efficient benefits.

Personal Group can also supply home technology via salary sacrifice through its subsidiary Let's Connect. Offering the latest iPads and other tablets, home computers and laptops, smart phones and smart TVs is a highly engaging benefit from which both the employer and employee can profit. In April 2015 the Group established its own Mobile Virtual Network Operator (MVNO) called Personal Group Mobile Ltd. which was achieved through the acquisition of the assets of shebang Technologies Ltd. This means that home technology, including handsets and airtime, can be provided via salary sacrifice with a reduction of c10-47% on costs to its client's employees.

Personal Group has a strong client base across a range of sectors including transport, where it works with the likes of Network Rail, Stagecoach and EYMS Group Ltd, and healthcare, where clients include Four Seasons Health Care, Priory Group and Spire Healthcare. The Group also covers logistics, with companies such as TNT Express and Bibby, and motoring with Manheim and JCT600 as clients. In addition the Group also has a strong presence in food manufacturing and service and clients include 2 Sisters Food Group and Young's Seafood.

With over 520 clients the Group has grown considerably and provides engaging and effective benefits packages across a breadth of sectors.

For further information, go to www.personal-group.com.