Director Dealing

29 May 2014 mirada plc ("mirada" or "the Company") Directors' Dealing mirada plc, the AIM-quoted audio-visual interaction specialist (AIM: MIRA),announces that on 19 May 2014, Mr Rafael Martín Sanz, Non-Executive Director ofthe Company, sold 400,000 Ordinary Shares at a price of 16.0p per OrdinaryShare. Mr Martín Sanz, who owned 3.41% of the equity in mirada plc through hiscompany Asesoría Digital S.L., held a total of 2,932,027 Ordinary Shares thoughhis initial investment in 2008 (2,032,027 shares) and a subsequent conversionof loan on 19th December 2013 (900,000 shares at a conversion price of 10p pershare). Mr Martín Sanz elected to sell some of these shares as part of hisportfolio planning. Following the disposal of shares, Mr Martín Sanz now has an interest in2,532,027 Ordinary Shares, representing approximately 2.94% of the issued sharecapital of the Company. -END- Enquiries: mirada plc +44 (0) 207 549 5678Jose Luis Vazquez, Chief Executive Officer Walbrook PR +44 (0) 207 933 8780Nick Rome/Sam [email protected] Cantor Fitzgerald Europe (Nominated Advisor & Broker) +44 (0) 207 894 7000Mark Percy (Corporate Finance)David Banks (Corporate Broking) Peterhouse Corporate Finance (Joint Broker) +44 (0) 207 469 0937Jon Levinson/Lucy Williams About mirada mirada creates and manages services for digital TV platforms and broadcasterswhich enable consumers to interact with and purchase digital content ontelevision, mobile, online and bespoke devices. mirada's products and solutionsare used worldwide to deliver interactive TV, Video on Demand, digitalmarketing and payment services. Its products and services have been deployed bysome of the biggest names in digital media and broadcasting including Sky,Virgin Media, BBC, ITV, France Telecom and Telefónica. Headquartered in London,mirada has commercial offices across Europe and Latin America and operatestechnical centres in the UK and Spain. For more information, visitwww.mirada.tv.