8th Feb 2008 09:00
Vodafone Group Plc08 February 2008 8 February 2008 VODAFONE BUILDS ON ITS LEADING DAILY DATA ROAMING TARIFF WITH CUT-PRICE MONTHLY OPTION Vodafone today announces a price reduction of up to 45% to its monthly dataroaming tariff for European business travellers. This price cut strengthensVodafone's leading position in the industry following its introduction lastsummer of a daily pricing plan, costing €12. From June 2008, the maximum charge for Vodafone's monthly data roaming bundlewill be lowered to €60 per month - a €15 price cut - in a move designed to makeit even more affordable for customers to use their laptop computers wirelesslywhen abroad. At the same time, the company will increase the amount of data acustomer can use to at least 150MB in most European markets from 100MB, meaningthat the price per megabyte will reduce by around 45%. Arun Sarin, Chief Executive,, commented: "Vodafone led the market with thelaunch in 2005 of its innovative Passport voice roaming tariff, which is nowused by more than 16 million customers, and we were also the first mobileoperator to introduce a monthly data roaming tariff in Europe. "Today's announcement builds on those two initiatives by giving corporatecustomers real choice between straightforward daily or monthly low-cost, datapricing plans to fit their travelling habits. Our focus now is to offerconsumers, who are increasingly using their mobile phones to access the Internetwhilst in their hotel room, in a cafe or on the beach, with predictable dataroaming tariffs." In addition to reducing the cost of its monthly tariff, Vodafone is introducinga variant of its European flat-rate daily tariff to key non-EU destinations. Fora flat-rate fee of €30 per 24-hour session for 50 megabyte (MB) of data use,customers can pay per day for using their laptops in key business centres suchas the USA, Asia Pacific region and in South Africa. These changes will be implemented by Vodafone's operating companies from the endJune, this year, and will be tailored to meet the individual needs of customersin specific markets. Customers will also benefit from Vodafone's extensive international mobilebroadband network, which covers more countries than any other operator. Usingthe latest 3G broadband (HSDPA) network technology, customers with a VodafoneMobile Connect USB modem or a Vodafone Mobile Connect 3G broadband data card oneither a per day or per month tariff will be able to connect just as they do intheir home country and get download speeds of up to 3.6Mbps in selected areas. - ends- For further information: Vodafone Group Investor Relations Media RelationsTel: +44 (0) 1635 664447 Tel: +44 (0) 1635 664444 About Vodafone Vodafone is the world's leading international mobile communications group withoperations in 25 countries across five continents and over 252 millionproportionate customers at 31st December 2007, as well as 40 partner networks.For further information, please visit www.vodafone.com (c) Vodafone Group 2008. VODAFONE, the Vodafone logos and Vodafone MobileConnect are trade marks of the Vodafone Group. Other product and company namesmentioned herein may be the trade marks of their respective owners. This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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