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Content licensing agreement with Anomaly Partners

13th Nov 2018 07:00

RNS Number : 1604H
EVR Holdings PLC
13 November 2018
 

 

13 November 2018

 

 

EVR Holdings plc

('EVR' or the 'Company')

 

MelodyVR enters into content licensing agreement with Anomaly Partners LA, LLC

EVR Holdings plc (AIM:EVRH), the leading creator of virtual reality music content and operator of the MelodyVR platform, is pleased to announce that it has entered into a content licensing agreement with Anomaly Partners LA, LLC ("Anomaly"). Anomaly is a leading advertising agency with offices in Los Angeles, New York, Toronto, London, Amsterdam and Shanghai.

As part of the agreement, MelodyVR will license a number of its assets, such as VR content (including audio recordings and audio-visual footage), images and music, in addition to the MelodyVR brand assets such as, logos, trademarks and other distinctive brand features of MelodyVR. The assets will be licensed for exploitation across various platforms including television (broadcast, cable, satellite and on-demand), industrial (including cinema), digital/online media, social media and OOH advertising.

As part of the agreement MelodyVR will receive a material revenue contribution in respect of the licensing fee and has received a number of marketing commitments from the advertiser; Facebook Technologies, LLC. MelodyVR will provide further updates as the advertising campaign progresses.

 

- Ends -

 

For further information please contact:

 

EVR Holdings plc

 

Anthony Matchett, Executive Chairman & CEO

Tel: +44 (0) 203 289 7430

Sebastian Theron, Chief Financial Officer

 

 

Investec Bank plc: Nominated Adviser, Financial Adviser and Corporate Broker

 

Corporate Finance: David Anderson / Junya Iwamoto

 

Corporate Broking: Sara Hale / Helene Comitis

 

www.evrholdings.com  

 

 

Tel: +44 (0) 207 597 5970

 

Notes to Editors:

MelodyVR is a wholly owned subsidiary of EVR Holdings plc ('EVR'), a company that is listed on the AIM market of the London Stock Exchange under the ticker EVRH.L. EVR, a creator of virtual reality content, joined AIM on 16 May 2016 following a reverse takeover of Armstrong Ventures plc. Further information can be viewed at www.evrholdings.com and https://melodyvr.com/

 

For more information on Melody VR, please visit:

https://melodyvr.com/

 

 

 

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact [email protected] or visit www.rns.com.
 
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