Changes in Samsung Card Beneficial Ownership

Notice of Changes in Samsung Card Company Beneficial Ownership

On December 13, 2013, Samsung Life Insurance disclosed acquisition of approximately 7.4million

shares of Samsung Card Company from Samsung C&T Corporation (2.5%),

Samsung Electro-Mechanics (3.8%), and Samsung Heavy Industries (0.8%). Samsung Life Insurance

reported in a regulatory filing that the transaction occurred after market closed on 13 December and

the total transaction amount was KRW 264 billion (KRW 35,700 per share). As a result of this

transaction, Samsung Life Insurance's beneficial ownership of Samsung Card Company increased from

28% to 34.4%.

Details

- Parties involved: Samsung Life Insurance (Purchaser)

Samsung C&T Corporation (Seller)

Samsung Electro-Mechanics (Seller)

Samsung Heavy Industries (Seller)

- Items of Transaction: 7.4 million shares of Samsung Card Company

- Value of Transaction: KRW 264 billion

- Date of Transaction: December 13, 2013

* This public disclosure is in accordance with the Financial Investment Services and Capital Markets Act (Article 200-1), which mandates major shareholder (Samsung Electronics) of a stock-listed corporation

to report matters concerning the current status of specific securities, etc. owned by type and changes

therein.