Change of Adviser

AIM: ALT.L

17 November 2010

Altitude Group plc ("Altitude" or "the Company")

Change of Adviser

Altitude announces that Merchant Securities Limited has been appointed as nominated adviser and broker to the Company with immediate effect.

Contacts:

Martin Varley Chief Executive 07912 599012

David Smith Finance Director 07979 535333

Lindsay Mair/Bidhi Bhoma Merchant Securities Limited 020 7628 2200

Notes

Altitude Group plc has two distinct but related businesses. The Promotional Marketing division is one of the UK's leading providers of promotional merchandise to corporate and trade customers and has been built through a combination of organic growth and bolt-on acquisitions. The Technology and Exhibitions division provides various marketing and technology tools to both suppliers and distributors operating in the promotional merchandise industry. This division organises the UK's biggest trade show for promotional products and offers a suite of "Cloud" and Server based software to companies of all sizes in the sector.