18th Jul 2013 07:00
Plant Impact plc
("Plant Impact" or the "Company")
Brazil Commercial Agreement
The Board of Plant Impact is delighted to announce that the Company has signed an agreement with the Brazilian unit of Bayer CropScience to market advanced nutrition technologies for soybean. The agreement anticipates a 2013/2014 pilot phase in key Brazilian soybean-producing regions including Mato Grosso and Goiás where Bayer CropScience will market Veritas™, a product newly developed by Plant Impact. Veritas™ improves the soybean plant's capacity to fix pods and fill grains at critical growth stages.
"Our objective is to offer soybean growers a complete, integrated solution, from planting through harvest. Building on our platform of trusted products, we aim to further complement our soybean program with proven technologies to increase yield" said Gerhard Bohne, Head of Business Operations - Crop Protection for Bayer CropScience Brazil.
"This agreement to commercialise Veritas™ follows multiple years of research and intensive field development work by Plant Impact," commented John Brubaker, Plant Impact's CEO. "We share Bayer CropScience's commitment to offering growers an integrated season-long program. Our technologies help crops improve their capacity under a variety of growing conditions, and we are very pleased that Veritas™ will complement Bayer's fungicide offering at the crucial R1 flowering stage."
The financial details of the agreement are not able to be disclosed due to confidentiality restrictions.
For more information please contact:
Plant Impact plc |
|
David Jones, Chairman John Brubaker, Chief Executive Officer | Tel: +44 (0) 1582 465 540
|
Bayer CropScience Mauro Alberton, Head of Strategy & Business Management Brazil Eduardo Estrada, Head of Marketing - Region Latin America WH Ireland Limited - Nominated Adviser and Broker |
Tel: +55 11 5694 7426 Tel: +55 11 5694 7390 |
Dan Bate
| Tel: +44 (0) 161 832 2174 |
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