Appointment of Chief Sales Officer

7th January 2015

cloudBuy plc

("cloudBuy" or the "Company")

Appointment of Chief Sales Officer

cloudBuy plc (AIM: CBUY), the cloud ecommerce marketplace, is pleased to announce the appointment, with immediate effect, of Marc Frost as Chief Sales Officer reporting to the Board of cloudBuy. Marc will help drive the expansion of cloudBuy and will have global responsibility for sales and revenue generation.

Marc joins cloudBuy from Cardsave Community (a Worldpay group company), where his role as Chief Executive Officer provided him with extensive experience of the payments business. Marc initially formed the company in early 2009 backed by the Cardsave Group, which at the time was funded by Exponent Private Equity. He created the sales and marketing strategy for Cardsave Community and was responsible for running the sales teams for both field and inside sales. The business attracted thousands of customers including household name organisations and large corporates. Cardsave Community, along with the Cardsave Group was purchased by Worldpay in December 2010.

Prior to joining Cardsave Community Marc had a long career with Barclays heading up both their Charity and Government and Public Sector teams. Marc also worked for Europe Arab Bank (a UK subsidiary of Arab Bank) where he was responsible for sales in various sectors across Europe and the MENA regions.

Ronald Duncan, Chairman of cloudBuy, commented, "Marc has just successfully completed his earn out following the sale of the Cardsave Group to Worldpay. He has a proven track record of building sales in this area from start up to a level where his small stake in the company was worth a significant amount of money.

cloudBuy has a large pipeline of new business in prospect, and Marc's proven ability to build shareholder value by quickly converting this to cash is exactly what we need next."

Marc Frost, Chief Sales Officer of cloudBuy, commented, "I am excited to be joining cloudBuy to accelerate sales and revenue generation. cloudBuy has an extensive product set and with a focused approach to sales is extremely well placed for growth in 2015 and beyond."

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About cloudBuy plc

cloudBuy, formerly @UK, is a world-leading transactional cloud platform.

cloudBuy has used the platform to build world-leading business to business (B2B) ecommerce and e-procurement applications, which address the full range of buying and selling activities in an easy-to-use web and mobile digital experience. The platform is also used to build complementary applications such as content management, secure email and big data analysis.

To date, the applications have processed over $500 billion of spend, and are being used by leading organisations around the world to deliver savings, increase profits and improve services.

The applications are unique in delivering correct pricing in the complex world of B2B procurement, whilst being simple enough for anyone to use - to the extent that people with disabilities can easily use a Care marketplace version to buy their own social and health care.

For more information, visit www.cloudbuy.com