Air Partner announces Private Jet Partnership

Air Partner Plc

("Air Partner" or "the Group")

Air Partner and Imagination announce Strategic Partnership

Air Partner, the world's largest listed air charter broker and the only aviation company to hold a Royal Warrant from Her Majesty Queen Elizabeth II, is pleased to announce a strategic partnership with Imagination, to provide bespoke private aviation services to Imagination Aviation.

Imagination is an award winning global creative business, with 18 international offices. Imagination's clients include some of the world's leading brands such as BlackBerry, ASICS, BT, Guinness, Harrods, John Lewis, oneworld global alliance, Shell, InterContinental Hotel Group, Samsung and Prada.

Air Partner has worked with Imagination for many years, but today's partnership announcement formalises the relationship, enhancing Imagination's access to leading private and commercial aviation services, while extending Air Partner's international reach and ability to drive global growth.

Mark Briffa, Air Partner's CEO said, "We are delighted to announce this partnership with Imagination. We share similar client service values and have had a very successful working relationship for many years. The partnership is in line with our stated strategy and we look forward to extending Air Partner's award winning private jet offering to Imagination's clients."

Patrick Reid, Managing Director, Investor Communications at Imagination added: "We are thrilled to further develop our strong relationship with Air Partner. This partnership will create exciting opportunities and differentiation for our global network of blue chip clients and HNW individuals."

28 May 2013

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About Air Partner

Air Partner has been trading for over 50 years and is a world leading provider of aviation charter services to industry, commerce, governments and individuals worldwide. The Group is globally recognised as a leading charter broker and organises ad hoc aircraft charters of every type for any reason. Its three main divisions comprise Air Partner Freight, Air Partner Commercial Jets and Air Partner Private Jets. The Commercial Jets division charters commercial airliners to move groups of any size. Private Jets offers the company's pre-paid JetCard scheme and on-demand charter for individuals and smaller parties. With its headquarters alongside Gatwick airport in the UK, Air Partner operates 24/7 year-round and employs 200 aviation professionals across its 21 offices spanning Europe, North America, the Far East and Middle East. Air Partner is the only company in the aviation industry to hold a Royal Warrant, a globally recognised mark of excellence.

About Imagination

Launched in London in 1968, Imagination is an independent creative agency whose roots lie in non-traditional, live, experience marketing. Imagination has 18 offices around the world, and the full complement of in-house talent, from brand consultants to architects, advertising specialists, interior designers, retail specialists, event producers, digital experts and investor communications.This unique offering enables Imagination to approach every problem from broader and more surprising angles, build solutions from the ground up across all channels, and deliver insights aligned with the way people wish to interact with brands. Imagination transforms business through creativity.