22nd Jun 2007 08:47
WPP Group PLC22 June 2007 FOR IMMEDIATE RELEASE 22 June 2007 WPP GROUP PLC ("WPP") WPP DIGITAL ACQUIRES DIGITAL AGENCY BLUE IN SINGAPORE WPP Digital announces that it has acquired a 100% stake in BLUE InteractiveMarketing Pte Ltd ("BLUE"), a leading independent digital marketing agency. Theacquisition includes BLUE's wholly-owned subsidiary, DEMAND, a leader in theglobal field of search engine marketing. Founded in 1999, BLUE employs 131 people and is based in Singapore, with officesin Beijing, Shanghai, London and Palo Alto in California. Clients includeHewlett Packard, SAP, Johnson & Johnson, Procter & Gamble, Singapore Airlinesand Intercontinental Hotels. BLUE's unaudited revenues for the year ended 31 December 2006 were SGD 11.1million, with gross assets at the same date of SGD 6.15 million. This investment continues WPP's strategy of developing its networks in fastgrowing markets and sectors and strengthening its capabilities in digital media. Contact: Feona McEwan, WPP T. +44 (0)20 7408 2204 www.wpp.com www.BLUE-interactive.com www.DEMAND-marketing.com This information is provided by RNS The company news service from the London Stock ExchangeRelated Shares:
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