13th Nov 2007 07:00
Acquisition of Nash Digital Media Corporation plc Expands its Internet Advertising Network Media Corporation plc (Aim: MDC), a leading internet media company, is pleasedto announce the acquisition of Interactive Consulting Limited, trading as NashDigital ("NASH Digital" or "NASH"). NASH Digital is a profitable specialist in the packaging and sale of internetadvertising space to media networks in Europe and North America. The founder,Mark Butt, has over ten years experience in building and developing internetsales teams. He has a strong entrepreneurial background and was the co-founderof Monetise, the internet media sales house. He has also worked with a number ofbrands, including a key consultancy role in lastminute.com's commercial team. Aspart of the deal Mark Butt has entered in to a two year service agreement. NASH is an innovator in the use and deployment of creative advertisingsolutions, internet advertising exchanges and cross-border traffic management.The brand fits well with Media Corporation's strategy of growth through productinnovation and provides expanded reach for our Advertisers. NASH's clients include major agencies and brands such as I-level, PHD, MG OMDand Media Contacts. The acquisition is being completed for consideration of£224,700 in cash, which includes the acquisition of the company's current assetsof £60,000. In the accounts for the period ended 30 November 2006, Nash Digitalgenerated revenues of £252,281 and a profit before tax of £131,575. JustinDrummond, Chief Executive of Media Corporation plc, commented: "The NASH acquisition is a perfect fit with our existing Eyeconomy business andwill help to develop further our sales infrastructure as we invest in the growthof our leading sites such as OntheBox.com and Gambling.com. The founder of NASHhas already demonstrated considerable success in recruiting and trainingoutstanding sales teams and we look forward to the expertise he will bring toour business". For further information please contact: Media Corporation plcJustin Drummond, Chief Executive+44 (0)20 7618 9000 Buchanan CommunicationsCharles Ryland/Suzanne Brocks/Susanna Gale+44 (0)20 7466 5000 Canaccord Adams LimitedMark Ashurst, Managing Director+44 (0)20 7050 6500 Notes to editors: Listed on the AIM market of the London Stock Exchange, Media Corp is a leadinginternet media and advertising group focused on website publishing and onlineadvertising. The Group has two principal divisions: Website Publishing - Media Corp has a diverse publishing division specialisingin online media. Our impressive portfolio of websites includes a number ofmarket leading sites including www.gambling.com, www.creditcardexpert.co.uk,www.onthebox.com and www.flightcomparison.co.uk. Online Advertising - Formed in 1996, Eyeconomy specialises in mass reachcampaigns to over 30 Million unique consumers per month via its own proprietaryad-serving and tracking technology for clients including AOL, Dell and AmericanExpress. www.eyeconomy.co.uk www.mediacorpplc.com Copyright Business Wire 2007Related Shares:
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