7digital wins new contract with Pinterest

19 October 2022

7digital Group plc

("7digital" or "the Company")

7digital wins new contract with Pinterest

 7digital, Warner Music Group and Merlin will expand music experience on Pinterest platform

7digital (AIM: 7DIG), the global leader in B2B end-to-end digital music solutions, is pleased to announce it has won a new contract from visual inspiration platform, Pinterest (NYSE: PINS). With over 400 million monthly active users, Pinterest is a visual discovery engine that people around the world use to find inspiration. 7digital's three-year contract with Pinterest is designed to support growth in content and territories as the platform expands into new markets as needed.

The contract will enable Pinterest's music library to include licensed commercial tracks, delivered by 7digital's music-as-a-service platform, to sit alongside their royalty free music. In addition, Pinterest has announced new partnerships with major music labels Warner Music Group (Nasdaq: WMG), Warner Chappell Music, Merlin, and BMG, to bring today's top artists and music delivered through 7digital and onto their platform. Through these new licensing deals, users will now be able to add tracks from Ed Sheeran, Silk Sonic, Anitta and many more to their Idea Pins. Working with 7digital enables the Pinterest community to access our comprehensive music catalogue. 

Paul Langworthy, CEO of 7digital, said: "We're excited to integrate with Pinterest to provide their community with an innovative and powerful way to share music and creativity that will generate immersive new experiences for the Pinterest community. This contract reflects the strength of 7digital's end-to-end offering, our global catalogue, and our ability to meet and serve the growth in music consumption on platforms at scale. We look forward to supporting the launch of enhanced music features on the Pinterest app and working with them to power new momentum in the creator experience."

Malik Ducard, Chief Content Officer of Pinterest, added: "Music plays a vital role in elevating storytelling and empowering storytellers, creators and Pinners who inspire the world every day on Pinterest. We are thrilled to partner with companies such as 7digital to facilitate the delivery of the latest music tracks to our platform and elevate the content and inspiration created on Pinterest."

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About 7digital 

7digital is the global leader in B2B end-to-end digital music solutions, providing a scalable cloud-based platform that enables companies and brands to connect to its global music catalogue and rights management system to launch and manage unique and engaging music experiences. Operating worldwide in over 80 markets and integrated with more than 300,000 labels and publishers, 7digital's platform automates the complex and time-consuming processes of music management, making it easier to access and use music in streaming services, social media, home fitness, gaming, retail and more. With best-in-class infrastructure, deep industry expertise and intelligence tools, 7digital empowers their clients to innovate, grow and serve tomorrow's music consumer. For more information, visit http://www.7digital.com/.  

About Pinterest

Pinterest is the visual inspiration platform people around the world use to shop products personalized to their taste, find ideas to do offline and discover the most inspiring creators. People have saved more than 300 billion Pins across a range of interests from building a home office to cooking a new recipe and planning a vacation. Headquartered in San Francisco, Pinterest launched in 2010 and has more than 400 million monthly active users worldwide. Available on iOS and Android, and at pinterest.com.