15th Sep 2014 06:27
LONDON (Alliance News) - Spirent Communications PLC Monday said it has bought Denmark's Mobilethink A/S and its Tweakker subsidiary for USD20 million in cash, a deal that will boost its presence in the mobile device management and give it more recurring revenue.
Spirent expects the deal to boost earnings and cash generation in the first full year after it is completed, and have a return on investment over cost of capital. The deal will be funded from Spirent's existing cash resources.
Mobilethink is a provider of mobile device management, device analytics and intelligence products for mobile operators. Its Tweakker subsidiary is a cloud-based mobile device configuration product specifically targeted at mobile virtual network operators, which are mobile companies that offer own-branded services over network infrastructure run by other companies.
Mobilethink's products allow operators to correctly detect mobile devices, configure them for data usage, analyse device population trends, and run marketing campaigns with the goal of increasing average revenue per user. It has over 100 mobile operator and mobile virtual network operator customers across Europe and emerging markets in Latin America, Africa and Asia.
"The acquisition of Mobilethink combined with Spirent's extensive portfolio of mobile device performance and customer experience management solutions will help drive our overall growth with additional recurring revenue potential," Spirent Chief Executive Eric Hutchinson said in a statement.
By Steve McGrath; [email protected]; @stevemcgrath1
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